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Innovations in Billboard Advertising, 7 UP Then and Now

its conception. Said 7 UP brand manager Bryan Mazur: "The 7 UP guy is getting out and revealing himself to the public, and this ...

Unlisted Stock Shares' Valuation

comes greater potential. That is true with any investment. Dong also notes the problem with valuation. He says: "Its hard to estim...

The Concept of the Personality in Corporations

issued shares, the remained were held by family (Davies, 2001). When the company failed and only the debentures were met form the ...

Businesses and Individuals Confront Dishonesty

corresponding functional interest in them * The interests of all stakeholders are of intrinsic value (Donaldson et al, 1995, pp. 6...

Multicultural Corporate Ethics

In twelve pages a company case study set in Germany is the focus of an examination of corporate ethics and programs that can encou...

Multinational Enterprise Growth and Influence of Global Financial Markets

"With an average daily turnover in traditional global foreign exchange instruments of $1.5 trillion in April 1998, up from $1.2 tr...

Success Strategies of Michael Porter and David Aaker's Saturn Corporation Case Study

The first factor that any paper of this type will need is a theme, or a thesis statement. The thesis statement is one on which th...

Aspects of International Financing

2001, Harley Davidson captured about 9 percent of worldwide revenue from bike sales.iii But, in the first quarter of 2002, bike sa...

Market Research and Role of Competitive Intelligence

such provide a tool that has different value adding characteristics. In defining competitive intelligence there are two facets, ...

Tutorial on Expectancy Theory

the very simple reason that everyone is different. This essay looks at one theory, expectancy theory. Researchers and theorists h...

A Competitive Advantage Analysis

the edge on its rivals. For example, if there are two products which are very similar, neither has the advantage, but if one looks...

Wal-Mart's Use of Information Technology

This 10 page paper discusses the way in which Wal-Mart uses information technology. The retailer has the world's largest IT system...

Manufacturing Merger and Information Technology System

In seven pages this paper explores a merger of three European manufacturing companies in a discussion of IT system needs with such...

Planet Hollywood, Marriott, and McDonalds and Teamwork as a TQM Concept

will work, however, without full and open communication at all levels of the organization. In many organizations, little communic...

Possible Korean Connector Manufacturer Purchase Discussed

In seven pages this case study involves the possible purchase of a Korean company that manufactures electronics connectors with in...

Merger Between Chrysler and Daimler Benz

place have everything to do with management strategy, organizational characteristics, business processes and information systems -...

Case Study of Nortel

In eleven pages this Nortel case study examines the internal and external performance of share prices and also considers how the c...

Internet Employment Recruiting Processes

This paper examines the Internet employment recruitment opportunities from employees and companies alike in 6 pages. Seven source...

The Issue of Hazardous Chemicals and American Business

In a paper consisting of five pages the detrimental effects of hazardous chemicals on the environment and the positions of America...

Use of Convertible Securities

In five pages convertible securities are examined in terms of disadvantages and advantages for investor and company alike. Six so...

Levi Strauss Marketing

In seven pages Levi Strauss's company background and marketing successes and failures are examined in this consideration of change...

JIT Delivery Implementation

In five pages this paper discusses a just in time delivery system in a consideration of company implementation with 3 sections add...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Ford's Kia Marketing

In five pages this paper examines the target market and segmentation for the Kia advertising campaign launched by Ford Motor Compa...

International Corporate Social Responsibility

In ten pages global corporate responsibility is examined in terms of various cultural perspectives with the actions and positions ...

Caribbean, American, and Japanese Corporate and Organizational Cultures

This paper examines how business success or failure is influenced by corporate and organizational cultures in a comparative analys...

CityScoot Concerns Regarding Intellectual Property

In eleven pages CityScoot motorized scooters are featured in an examination of startup company challenges related to intellectual ...

Overview of Daimler Chrysler

In fifteen pages the history and strategic marketing of this company are examined along with political, ecological, and cultural e...

Profitability and Market Influences

In twelve pages company profitability is examined in a consideration of various market influences and references are made to suppl...

Situational Analysis of Hypothetical RubberAll Beltway Fan Belt Production

In eight pages this paper presents a situational analysis of a hypothetical company in a consideration of marketing and marketing ...