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Building Customer Loyalty Through Loyalty and Reward Schemes

other rewards. The scheme has been so successful that Air Miles are almost a form of shadow currency that many companies use to re...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Push 1 For English - The Automated Telephone Response

a representative, push [another number that is not always 0]" What happens when you get to a real live person? You have to tell th...

Mergers; Electrolux with Lehel and the Creation of BAE Systems

are as good could be imported into the rest of Europe. The immediate issue in the late 1980s early 1990s was not an immediate dang...

Assessing a Potential Merger

This 24 page paper looks at how a merger may be assessed. Using the example of Alrajwan Aircraft Maintenance Company and Desert St...

SWOT Analysis of Emirates Airlines

resources that can be leveraged to make profit, at the end of the financial year 2005/6 the airline had carried a total of 14.5 mi...

Oman; Accounting and Financing Considerations

have a capital of RO 10,000 or greater must produce and maintain full accounts. These have to include the production of a day book...

Waste Industries USA - Strategy

company millions of dollars because they do not have to pay another landfill owner to dump their own waste. Another strategy that...

Impact of the New Goodwill Accounting Standards and FASB 74

organizations and their accountants still have a great deal of freedom in how they report results. Organizations have the f...

Cooper Lighting

time as increasing sales. Different brands also allow for different t associations to appeal to divergent target markets. There is...

Expansion Considerations for Fragle Van Lines

FVL decides to go with intermodal shipping, for example, they will have to lease or buy shipping containers that are suitable for ...

Labor Issues in Canada

where they are paid per piece rather than by the hour (Hammadieh, 1998). The hourly wage typically ranges between $2.50 and $4.00 ...

A 2005 Economy Evaluation

the advents of technology created a great deal of growth. Generation Y, who grew up during those years, is the first generation to...

Problems with Testing Software

unfortunate programmer is accordingly assigned to testing, which "is often viewed as being transferred to purgatory" since there i...

External and Internal Recruitment Policies Weaknesses and Benefits

there are often specifically in house training schemes, where jobs will be specific to that organisation. These may be very specia...

The Use of Outsourcing for CBN Railway

could allow CBN to build new organization structures, more effectively train staff, and to interface with other information system...

Acquisition Target Selection

The fact that each company is assessed on a 5-year projection simplifies the analysis. Had they been based on 5- and 7-year proje...

Embezzlement Investigation

hand. Another example comes from Goldman Sachs where De Laurey embezzled from accounts connected with the managing directors for t...

Evaluation of the Construction Industry of India

2004). The relaxation of controls has also enabled greater imports to take place bringing in essential equipment and goods...

Ethical Business

the government of the Netherlands began requiring businesses to improve the environmental footprint they left in the wake of condu...

Ameritrade Case Study

demand of a product in relationship to the level of change in price. The usual pattern will be that as the price of goods or servi...

UK Mobile Telephone Industry; An Economic Explanation

entry into third generation mobile technologies. The market is still growing, in 2002 there were 44.1 million subscribers, which...

Boeing vs. Airbus: The Question of Government Subsidies

of the latter company. Boeing, on the other hand, has relied more on internal strategy to keep the company afloat. The battle ha...

Paint Costing Case Study; The Case of Wellesley Paint

local reputation may be seen as a competitive advantage, but there is also the lack of ability to mix and match paint, as seen wit...

The Family and Medical Leave Act and the Case of Kroger

their rights under the FLMA and the notice can be verbal (Lexis, 2006). However, under section (d) the employer can also assert th...

Air Canada

the fears of travel that have been created by the terrorist attacks of the 11th of September 2001 and the subsequent terror alerts...

Supermarket Project Case Study

target demographic and the running costs could increased substantially where there is a very low rate of unemployment and labour c...

BYRD Marketing Mix

at the time of introduction or at other times in which a specific product needs rejuvenation with consumers (Murry and Heide, 1998...

Ethical Codes for Accountants; Why They are Important to Stockholders and Customers

that whatever the concerns that there are many ethical considerations that are far more important than any financial, and negligen...

Review of 2 Alaska Employment Law Cases

he would have been stopped. The issue of the status of Milos at the time of the accident is relevant for the way in which compensa...