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How Resarch is Used in Business

Managers can no longer depend on their feelings, which may have worked in the past when business was not quite as complex as it is...

The Marketing Of Prescription Drugs

A five stage model looking at problem recognition, information search, evaluation of alternatives, purchase decision, and post- pu...

Projecting Required Working Capital

the sales and profits. However, it is also likely that the firm will need to be able to support an increase in the working capital...

McGregor's Management Theories

work and directing their own tasks. Theory Y presumes that workers should have more autonomy while Theory X sees the manager as ne...

Trouble at Work Sexual Harassment by Co-Workers and Supervisors

about. When she refused, he demoted her. The woman has a clear case for sexual harassment against both men. Sexual harassment, wh...

The Ethics of Genetic Testing

no matter what the results are, they would not terminate the pregnancy. Hence, this debate in part has to do with the consequences...

Inventory Management Problems at Hewlett Packard

the assumption that there is a continuing trend and that the pattern will stay the same. This is a method that is very good for us...

The Use of Market Research

environment Verizon will need to know that the market wants, how it is developing and the motivations behind the way that consumer...

Protecting People from Workplace Violence

Of course, some may think that such legal tactics go too far. After all, a violent workplace offender should be responsible for hi...

AN EXPLANATION OF INFLATION ACCOUNTING

firm (Smith, 2007). Myddelton (1992) has pointed out that companies that dont make inflation adjustments in their financi...

ETHICS OF OIL IN NIGERIA

This 3-page paper provides a brief history of unethical behavior of oil companies in Nigeria. Bibliography lists 3 sources....

Case Study of THL in 2004

economy (Akoorie and Scott-Kennel, 2005). Industry has this level of interest is likely to receive a degree of political support. ...

TAINTED MILK AND THE PROACTIVE APPROACH

without coercion. Though its not outlined here, Mengniu and other dairies didnt agree to pull the tainted products until the media...

Ben and Jerry’s Entrance into the Japanese Ice Cream Market

In 11 pages this paper examines the way that Ben and Jerry’s Homemade Ice Cream approached entrance into the Japanese market, one ...

Global Expansion

Best Coffee House executives need to explore the cultures in any region they are considering for expansion. One good source is Hof...

Successful Business Startup

In seven pages this paper advises Mr. Wang how to successfully start up a Chinese restaurant in terms of necessary research that m...

Electric Utility Industry Deregulation

In twelve pages the market impacts of dergulating Duke Energy, Enron, and Southern Company are examined. Fourteen sources are cit...

Industry Positions of Revlon and Estee Lauder

In five pages the cosmetic industry is considered in an overview and then a comparison of these two leading cosmetics companies is...

Multiple Stock Exchange Listings Advantages

This paper consists of five pages and discusses what motivates companies to pursue multiple stock exchange listings and the numero...

Information Management at Sony

design and manufacture of new electronic goods. The very first electronic innovation to be created by the company was an automatic...

Starbucks; Past, Present and Possible Future

new ideas; Schultz sees many new style espresso bars in the cosmopolitan capital of Milan and foresees a great potential in this ...

Ethics, Society, and the Science of Genetic Testing/Screening and Counseling

including confirmation of a suspected medical diagnosis, as a predictor to an individuals susceptibility to a particular illness a...

EPA Air Quality Violation Case

Joister immediately contacted Huff, the VP, about this situation and requested permission to do whatever would be needed to resolv...

Post 1992 Motorola

suddenly a downturn in semiconductor sales ("Motorola," 2000). Galvin cut staff and sold some company assets (2000). In 1998, wir...

Strategies For Marketing Cosmetic Lasers

This paper examines the marketing strategies utilized by a company selling cosmetic lasers for surgery and hair removal. This sev...

Blocking Unions Legally

fact, under the new presidents ideas, unionizing would become easier and easier. Consider, for example, the speeches during the ca...

Managing the Supply Chain in the Retail Grocery sector

there are just three levels of activities relative to supply chain management. Strategic activities emphasize optimizing networks ...

Assessing the Financial Feasibility of a New Product

total amount that it costs. To calculate this we need to add tighter the start up costs and then look at how quickly this can be e...

ETHICS IN MANAGEMENT ACCOUNTING

purchasing agent? The answer here is a clear-cut no. He may not be the purchasing agent, but he is the controller. He handles the ...

A Marketing Plan for Guru Beer

for the US market so the marketing message that is developed is aligned with the way that the product will be positioned within th...