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Essays 1261 - 1290

Marketing Audit and New Product Marketing

we consider McDonalds there is a corporate strategy where the brand is important. The products are all designed to be easy to prep...

Internal Audit and ISO 9000

quality because with such an auditing system, the company will monitor all its functions on a continual basis (Barnes, 1998). The...

Issues Pertaining to SAS 85

/ Single-audit quality concerns by AICPA NEWS: Explains the Auditing Standards Board of the American Institute of Certified Public...

Fraud and the Ethics of Internal Auditing

when it comes to the corporate world. Not to follow this path would reap severe consequences upon the business that ignored the i...

Auditing Process and the External Auditor's Role

appears to be a prevalent theme in almost all of the recently profiled collapses (2002). In other words, even if there are proble...

Paper Production, Deforestation, and Environmental Economics

In seven pages deforestation is examined as it relates to the production of paper with issues including green audits and opportuni...

Ethics and CPAs

In five pages the accounting profession is examined in terms of ethics especially as it pertains to auditing and evaluates the var...

Investment and Business Ethics

In four pages business is discussed within the context of investments and the important role of ethics with topics including audit...

Computer Security Issues

types, event-oriented logs and keystroke logs (Audit trails). Event logs, as the name implies, record system events, while keystro...

HEWLETT-PACKARD: A STRATEGIC AUDIT

service unit - and that offers business process outsourcing, development of applications, systems integration, networking and so o...

Singapore Airlines; Marketing Audit and Plan

areas where in double digits. The marketing plan is to increase revnue and passenger numbers flying from the US to Singapore. The ...

Article Critique

and to correlate the wealthy reports into a single source, with the idea that a correlated paper may bring together different idea...

Risk Assessment of an Airline

6 gallons of fuel per mile travelled (Boeing, 2009). The current average price of a barrel of fuel is $62.2, and there are 42 US g...

Assessing HSBC's Marketing

What changes have occurred and how might those changes be attributed to marketing efforts? * PEST analysis. This is assessment fr...

Conceptual Marketing Models

In eleven pages this paper examines marketing audit, processes of consumer decision making, product life concept, and GE matrix co...

The Organizational Structure of the Accountancy Firm

is focused on those who have the knowledge as well as the ability to bring in and retain clients. Internally there is a rather com...

Human Resource Management Aspects

as the time take to grill a burger and to dress a bun, as well as standards regarding quality. This is a simple example, but demon...

Are Marketing Plans and Audits Really Needed?

it is undertaken and its importance in a changing environment that is to be assessed. 2. Marketing The aim of marketing ad the ...

Testing Inventory and Cash Process in an Audit

a secure location, but observations may indicate this is not always the case. In addition to this observation, such as the scannin...

Audit Planning and Evaluation of Internal Controls

In twenty five pages this paper examines various accounting issues related to auditing functions and internal control in a conside...

Internal and External Auditing

In five pages the U.S. process of auditing is examined in a consideration of internal and external processes along with a discussi...

Environmental Risk Management

Environmental risk management is becoming in recent important within a commercial environment. This 14 page paper looks at a numbe...

Auditing Intangible Assets

It is only by auditing that the real value when auditing is undertaken tests need to be put into place to ensure that values repor...

Diversity at Cingular

will have a positive impact on employee perceptions, and as such improve morale as well as diversity management. 1. Introduction...

Assessment Measures in a Project Audit

be an assessment of the projects performance in terms of budget compliance. Budgets are never 100% accurate, there maybe changes i...

CONDUCTING A MARKETING AUDIT

the marketing audit in general terms. Well also provide an example of how an entity goes about performing an audit. As men...

Are Accounting Reforms And Legislation Are The Only Means By Which The Accounting Profession Will be Able To Regain Public Trust And Re-Establish Its’ Credibility?

fraud, and it was with this we might argue there was the first loss of confidence in the auditors. This case limited the liability...

Security Survey

well. Parking is at a premium as is the case on the fringes of most large universities, and there is a great deal of foot traffic...

Accounting for Goodwill

of merger or acquisition. FASB 141 "supersedes APB Opinion No. 16, Business Combinations, and FASB Statement No. 38, Accounting f...

Abitibi Consolidated; Environmental Audit

terms of the intensity of production the level of emission per tine of tonne of paper that is produced this is a 48% reduction be...