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Ford; Selling Cars

seen in many other industries, companies with the best sales force will often be the most successful, as long as the product is ac...

Marketing of Coca-Cola

The marketing strategy of Coca-Cola may have changed several times though the different campaigns, but the message and strategy ha...

EMI Case Study

change, he has the power and the commitment to drive forward change; however he cannot do it on his own. However, is should be not...

Mergers of AT&T and Bell Atlantic

In nine pages this major telecommunications merger is examined in terms of the impact upon both companies and also discusses impor...

Organizational Motivation Attempts and Changes

In six pages the common business problem of employee motivation is considered with a discussion of its causes and a proposed incen...

Performance Measurement Evaluations of Financial and Nonfinancial Data

In nine pages the various methods of performance evaluation are considered with a discussion of such approaches as net present val...

Gene One Case Study

to grow at twice the rate of traditional crops and thrive in a broader range of soils. In order to be able to leveredge the potent...

Overview of the Five Forces Model Developed by Michael Porter

In six pages this paper discusses various external forces as they impact upon business with a fictitious company application of Mi...

Liabilities Creation and Deferred Tax

The status of deferred taxes is also subject to much debate, the asset or liability created by them, and the allocation...

The Need for a New Management Information System

This 8 page paper looks at a fictitious retail company and a single process which needs improvement. The example is a retail store...

Wal-Mart and Kmart, Marketing Strategies

This paper addresses the current marketing strategies utilized by these two companies as well as their current marketing focus. T...

Cima Marketing Case Study

has only a small level of growth and the increase in competition is making growth difficult. The market for the weekender products...

Increasing HR's Strategic Influence

benefits programs and tracked information such as vacation and sick time available to each employee. When that was HRs only funct...

Non Alcoholic Soft Drink Energy Booster Zappy

In five pages this paper presents a Zappy product company analysis in an assessment of pros and cons and preferable distribution c...

Total Quality Management for Adding Value to Stakeholders

This use of TQM in increasing company stakeholder value is discussed in a paper consisting of eighteen pages with actual case exam...

Takeover Bid Financial Considerations

In ten pages the perspective of a financial advisor for the International Leisure public company is taken in a consideration of Ga...

Johnson and Johnson, Levi Strauss, and Ben and Jerry's

notes that to be successful in this arena, companies must already be sensitive to ethical issues; they must be managed well; they ...

Business Practices Related to the The Container Store

In eight pages this paper examines Daniel Roth's article 'My Job At The Container Store: Employees at the best company to work for...

Twenty First Century High Tech Markets and Low Skills

The Bureau of Labor Statistics has predicted that by the year 2006 computer-related jobs in this country will have reached a total...

'Trados' Translation Software Marketing

In five pages this report considers 'Trados' translation software and how to effectively market it to business in an examination o...

A Motorola Corporation Financial Analysis

and twenty-five percent of sales are attributed to its line of semiconductors. Other products include two-way radios, pagers, comp...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

Biography of C. Gordon Bell

In five pages C. Gordon Bell is discussed in a biographical overview, his importance, computer industry contributions, company inf...

Visiting Jordan in an Economic Overview

In eleven pages this report takes the perspective of the CEO of an American company and how the economy of the Kingdom of Jordan m...

Merger of Mobil and Exxon Corporations

In ten pages the merger between these two oil industry giants are examined in terms of the history of each corporation and the imp...

Ford Motor Co. and Total Quality Management

15 years ago that it was around 1981 that the change was visible at Ford. "The company has switched to a manufacturing philosophy...

WalMart Opportunities and Constraints

In six pages the micro economic aspects that influence companies are considered in this consideration of WalMart in order to suppo...

Customer Service and Amazon.com

In a paper that contains five pages the history of this online company is provided, its plan for success, and customer service are...

Office Politics Analyzed

In ten pages options and action recommendations are offered in this instance of team players that are more concerned about promoti...

Marketing Strategies For The Disposable Camera

This paper analyzes the marketing strategies used by a fictitious camera company, ABC Cameras. The author also provides an advert...