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Essays 511 - 540

Vitamin D Study, Article Analysis

This research paper offers an overview and summary of a study, conducted by Brand and colleagues in 2008, which explored the issue...

BRAND OVERVIEW – HONDA MOTOR CORP.

Discusses Honda Motor Corp. and branding. There are 4 sources listed in the bibliography of this 6-page paper....

Flexible Scheduling

Flexible scheduling is one option the human resource practitioner can offer to parents who have children, especially parents who h...

CONSUMER LOYALTY AND HARLEY DAVIDSONS

in branding. And there is quite a lot of feistiness among customers when it comes to branding. You wont see someone riding a BMW c...

Branding and Corporate Image

technological innovation and a certain degree of "hipness" that is ultimately perpetuated more by image than by the particular mer...

The iPod - The Price and Distribution Stratagem of Apple

other strategies, such as packaging. The firm supplies the price with the use of a recommended retail price. Many of the iPods...

Marketing and Brand Management at JetBlue

Delta and Ted by United Airlines, both of which are now defunct (Maynard, 2008). In 2002 the airline flew its 5 millionth customer...

Unilever - Assessment of Strategy and Suggestions for Future Development

a more aggressive social marketing strategy. The organisation should develop a prominent presence on Facebook, Twitter and Google+...

Marketing at Southwest

target market profile is reflected in the way that the organization prices and markets its product. The secondary market or leisur...

Procter & Gamble Company Overview

increase from 2006s figure of 64.4 billion (Procter & Gamble, 2010). The company also boasted an operating cash flow of 16.1 billi...

Assessment of Burberry

his failed attempt to scale Mount Everest (Burberry, 2011). The robust image of the brand was further enhanced with the firm recei...

The Sources of Competitive Advantage at Burberry

also accompanied by style. The brand also has a number of logos and recognized styles that link in with the firm, traditions and q...

Branding and Marketing in Health Care

phenomena of health care marketing and branding. One of the most instructive lessons in modern health care marketing and branding ...

HURRICANE KATRINA AND THE FACTORY SHIP

better protected, with individuals warned that flood waters were coming and they should evacuate. Its likely that a wealthier 9th ...

The Marketing of Real California Cheese

and as such did not become boring. It was also highly aligned to the product it was selling. Therefore, the "Happy Cows" was succe...

The Godfather Part I by Mario Puzo and The Client by John Grisham

Power -- and all the ill will it attracts -- is key to Grishams novel and how it directly relates to the image of Italian Mafia ac...

Theorists Barry Glassner and Antonio Gramschi

there should be working class intellectuals, and that one way that these workers allowed themselves to be controlled was by not as...

Clint Eastwood's Film Unforgiven and Miguel de Cervantes Saavedra's Don Quixote Compared

In three pages this film and novel are compared in terms of the sidekick's stature by comparing Ned Logan and the Schofield Kid wi...

Comparative Thematic Analysis of Raymond Chandler's The Long Goodbye and T.S. Eliot's 'The Waste Land'

and all through the power of words. Eliot doesnt start slowly as his first four lines parody the first four lines of Chaucers fif...

Marks and Spencer and Brand Equity Investigation

financial matters and related issues. Amblers research indicates that "on average, boards spend 90 per cent of their time discuss...

UK Hotel Chain Forte Hotels Group

In twelve pages this report considers this United Kingdom based hotel chain in a discussion of branding and future markets. Seven...

Forte Hotels' International Marketing Strategies

In fourteen pages this paper discusses development and global branding in a consideration of the Forte Hotel Group's global market...

Storytellers the Knight in Geoffrey Chaucer's The Canterbury Tales and Gulliver in Jonathan Swift's Gulliver's Travels

In five pages these tellers of tales are compared. There are no other sources listed....

Comparison of the Declaration of Independence and Emancipation Proclamation

In five pages these two historical documents are compared. Five sources are cited in the bibliography....

Branding as a Critical Component of Advertising

An 11 page essay describing the importance of establishing a brand name in achieving product success through customer attraction a...

Martin Scorsese Cinematic Comparison

In nine pages Bringing Out the Dead and Taxi Driver are contrasted and compared in terms of themes, characterization, and cinemati...

Virginia Woolf's To the Lighthouse and Characters of Lily Briscoe and Mrs. Ramsay

In five pages these two female characters are compared. There are no other sources listed....

Compare and Contrast: Jazz by Toni Morrison and Black and Blue by Louis Armstrong

This 5 page paper compares and contrasts Toni Morrison's book Jazz with Louis Armstrong's song Black and Blue....

Analogy, Plato, and Rousseau

a familiar kind of Socratic dialogue about justice, just as the Euthyphro is about piety and the Meno is about virtue. The Republi...

Overview of Global Branding

In seven pages this paper considers global branding in terms of definition, its advantages and disadvantages, with examples provid...