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International Marketing, Strategy Shift, and Coca Cola

yet consistent with Cokes overall goals. The company suffered massive setbacks in Europe when contamination in cans sold in...

Pricing Strategy and Price Elasticity

Ps are superfluous. When the product is sound, however, price will be important as well. Goods and services can vary in their qu...

Position and Competitive Strategy of Dyson

The market for vacuum cleaners started in earnest when the Hoover, a former saddle maker, that had an ailing business employed Mur...

Pricing Strategy and Price Elasticity II

Ps are superfluous. When the product is sound, however, price will be important as well. Goods and services can vary in their qu...

Gatorade and Tylenol, Marketing Strategies

that sixty percent of consumers believe a company with a good reputation would not sell poor quality products (Bell 1994). ...

Corporate Strategy and Company Law

One of the well known cases that outlines the duties and responsibilities of directors is that of Re Brazilian Rubber Plantation a...

Young People and 2 Change Strategies

a good leader. In the case of youth populations, leaders can exist as members of a youth group, educators, or social workers, all...

Corporate Strategy Influences by Company Regulations

Cases such as British Leyland Motor Corporation Ltd v Armstrong Patents Co Ltd (1986) illustrated the way in which the older statu...

Human Resources Functions and Strategy - Trends

school of management that thankfully has all but died out. Employees were to work long hours for little pay, do precisely what th...

Business Success and Strategy

planned in advance and as such does not meet with the normal definitions of strategy. Therefore we can look at two different model...

Marketing Strategies and the Mobile Telephone Industry

In five pages this paper discusses mobile phone marketing with the primary emphasis upon Nokia but Siemens, Motorola, and Ericsson...

Axis Strategies in WWII

If the Axis powers had used different tactics, they might have won WWII. This paper considers strategies they could have used to s...

Homeless and Social Needs Assessment Strategy

In six pages this paper examines homeless individual clients in a social assessment strategy in which their needs in the long term...

Strategy and Direct Marketing

In five pages this distinctively formatted paper explores how companies attractively market their products more effectively than t...

Overview of Differentiation Strategy

In five pages how competitive advantage can be achieved through differentiation strategy is discussed with Michael Porter's theory...

Marketing Strategies for The UK's Millennium Dome

This paper examines how inefficient marketing plans for the Millennium Dome hindered attendance and profitability. This five page...

Price Determination and Investment Strategy

In nine pages this paper discusses the elements that are factored into price determination and investment decision equations. Fiv...

Electronic Commerce Philosophy, Tactics, and Strategy

In seven pages this paper examines how strategy had developed in ecommerce with Amazon.com being a prime example of evolving tacti...

Professional Strategies and Patient Autonomy

In 7 pages this paper discusses patient autonomy in a consideration of various strategies and the theories developed by Dorothea O...

E. Coli and Strategy of the Centers for Disease Control in the Twenty First Century

In ten pages this paper examines the public health threat posed by e.coli in a consideration of its causes, treatment options, and...

4 Lawyer Thinking Strategies

In six pages One L by Scott Turow is applied to this consideration of 4 thinking strategies to assist law students. Six sources a...

eCommerce Strategy of Dell

In five pages Dell's corporate rise within the personal computer industry is assessed in terms of its ecommerce strategy. Four so...

Notes on Marketing and Strategy

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...

Strategies of Internet Travel Businesses

In five pages previewtravel.com, Priceline, com, and Cheaptickets.com are analyzed in terms differences from conventional travel a...

Evaluation Program Strategy Application

In thirteen pages an Acme senior management proposal regarding employee flexibility similar to Chubb Group of Insurance Companies ...

DaimlerChrysler's Strategy

In six pages this paper examines how DaimlerChrysler employs strategy to rebound from billions in losses and low cash reserves aft...

Marketing and Higher Education Strategy

they applied. The times of anxiously awaiting an acceptance letter from the institution of choice are largely done now that...

PC Industry and Strategy Alternatives

In six pages this paper examines Gateway, Compaq, and Dell in terms of strategic model alternatives. Seven sources are cited in t...

Ethnic Groups and Educational Strategies

In sixteen pages this research paper examines U.S. ethnic groups in a consideration of multicultural education and various strateg...

Business Strategy and the 'Peter Principle'

In seven pages this paper discusses the Peter Principle and how it can be applied to a contemporary business setting. Four source...