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Essays 1861 - 1890

Tesco's KM

personalise the offers which are sent to customers; True personalisation. Gaining loyalty is a difficult process. To this end adve...

Utilizing Employee Knowledge To Gain A Competitive Advantage

as know what. This is the knowledge collection stage and the discipline needed to achieve that information. Similar to an individu...

Electronic Commerce and the Necessity of Differentiation

advent of the internet and the decrease in the level of barriers, it has been argued by some that the environment will become more...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Public Goods and Market Competition

In two pages the competitive market's inability to impact public goods is considered in terms of government involvement among othe...

Harley Davidson Company and the Need for Transformation

In seventeen pages this paper considers issues of performance and change management and learning organization in an overview of wh...

A Discussion of America West Airlines

serving America Wests chosen markets were more varied in their equipment use, and therefore in their need to ensure various qualif...

Origins of Ford Motor Co. and its Current Strategic Development

in existence. Founded in the 16th of June 1903 with the grand total of $28,000 the corporation papers were filed in Michigan by He...

Competitive Advantage and its Causes

In six pages this paper discusses Kay, Prahalad, Hamel, Stalk, and Porter in this examination of competitive advantage, resources,...

America Online, Dell Computer, and Competitive Advantage

In five pages these two industry giants are discussed in terms of the investment potential and competitive advantage each represen...

Bolivia and Cell Phone Marketing

In sixteen pages this paper examines how to market cellular telephones in a region like Bolivia that does not even have complete s...

Competitive Advantage and the Impact of Total Quality Management

In five pages this paper examines how organizational competitive advantage can be achieved through TQM. Four sources are cited in...

Organizational Multiculturalism

In eight pages this paper examines workplace multiculturalism in a consideration of competitive advantage, organization, and marke...

Management Economics and 3 Important Concepts

In seven pages this paper discusses the connection between productivity, unemployment, and inflation; comparative and competitive ...

Business Ethical Issues Featured in 'The Seductive Danger of Craft Ethics for Business Organizations' Journal Article

we would be proud to describe to our grandchildren, absent the convenient balm of rationalization" (pp. 23). Clearly, decision-ma...

Education and a Competitive Proposal Sample

In ten pages this paper discusses an education competitive proposal sample that considers various project factors, planning aspect...

Sears, Roebuck and Company Today

stores. The largest portion of the catalog operation was dismantled, taking with it an American tradition. However, in 199...

Competitive Advantage of Outback Steakhouse

In fifteen pages this paper discusses the advantageous competitive position of Outback Steakhouse in a consideration that also inc...

Competitive Market Audit and Analysis of Gatorade in Nigeria

combating dehydration, which was limiting their performance- hence Gator....ade. ...(The marketing phrase,) "Gatorade made the dif...

The Wilding of America by Charles Derber

and this becomes a motivation that people pursue over and above everything else. Derber asserts that we distance ourselves from s...

Positive and Negative Aspects of Pharmaceutical Industry Acquisitions and Mergers

the sellers market is under pressure both by national governments and US health maintenance organizations (HMOs) to hold minimize ...

Domino's Pizza Marketing

In eight pages this paper examines how Domino's can creatively market itself and maintain its competitive edge. Thirteen sources ...

Overview of Liz Claiborne, Incorporated

In ten pages this essay presents an overview of the history, 1993 corporate catastrophe and subsequent recovery, SWOT analyses of ...

Limit Pricing and Entry Deterrence

In three pages competitive prices and limit pricing are examined in a criticism of Sylos Labini and Bain who maintain companies sh...

Competitive Pressures and the Response of Exxon

forming alliances with those that in other areas of business are competitors. Even now, Arco Alaska Inc., Exxon Co. USA and BP Ex...

Competitive Society and Employment

In twelve pages this essay discusses business competition and how to acquire employment in a discussion of various job hunting tec...

Competitive Tool of Education

In two pages technology and humanities education are examined from the perspective of the global marketplace with their personal b...

Port Jacksonville, Florida and Competitive Problems

In five pages Port Jacksonville is discussed in terms of the 1990s' problems it faced resulting from state and city increased comp...

Lockheed Martin Tactical Aircraft Systems

In eight pages this paper features LMTAS in a consideration of how competitive advantage is maintained. Fourteen sources are cite...

Discussion of Competitive Markets

In three pages a microcompetitive model is considered in a discussion of competitive markets with various theories such as those o...