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Essays 361 - 390

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

Marketing Research Firms and 'Unnecessary' Copyright Laws

In six pages the notion that copyright infringement laws are not necessary for marketing research firms that freely borrow from ex...

The Symbiotic Benefits of Mass Market Eco-Tourism

and Montuori divide environmental approaches into two main categories. The dominant paradigm being anthropocentrism; A dualistic v...

Free Market, Private Property, and Freedom of the Press

paper is to explore that complex relationship as it falls under the liberal philosophy, that great tradition epitomized by such ph...

Itinerant Ski School Planning

when the weather changes, meaning that the school has the potential to function all year around, even moving countries if required...

Global Market Recycling

as the value that a company can gain from customers over time. The organization does and should seek to gain repeat sales from cu...

'Uncle Bob' and Small Business Marketing

In five pages this report features a letter format addressed to an uncle who is a small appliance manufacturer in an explanation o...

Marketing and Communication

In ten pages marketing and the concept of communication are examined in an example of the Mercedes Benz ML model automobile, five ...

United Kingdom's Internal Labor Market

labour, but does have do some similarities, however it appears to depart from the central market in behaviour characteristics. The...

Ryanair Future Strategy Determination

One of the companies that has emerged in the UK and Ireland as an important company is that of Ryanair, the first mover low cost a...

Turkey's Market Failure

When looking at market failure four main potential causes have been identified, these are market power abuse, the influence of ext...

German Retail Industry Case and General Application of Business Ethics

to pressure they undertook to dispose the oil rig on land, which they knew and was later proved to be both more costly and more da...

Cancer Treatment Facility Business Plan

treatments in a modern, caring and supportive environment" This lays down the aim of the company, to set up a facility which will...

Mobile Women's Wellness Center Marketing Plan

ten years. Creating a means for women to access health care and health information in a more convenient and affordable manner aff...

The Selection and Use Secondary and Gathering of Primary Data - A Practical Demonstration

range of sources. The most influential article should be those from peer-reviewed journals, where previous research is reported. P...

The Concept of Economies of Scale

a company expands, the production units increase and this provides the firm with an opportunity to decrease its costs ("What are E...

Nike's Use of Mass Customization

(Evans, 2001). However the model was not new, and had helped companies such as Timbuk2 increase sales on average 51% per annum eve...

Organizational Marketing Profitability and Market Orientation

p. 36; see also Cooper, 1994). In other literature, the definitions go somewhat deeper. According to Kohli and Jaworski, t...

Function of Government within the realm of Private Business

to be applied as appropriate" (Should Agricultural Subsidies Be Abolished, 2002). Others against government subsidies sit...

Feedback Loops Present at Whole Foods Market

The writer examines the concept of feedback loops and the way in which they may impact on the organization. Whole Foods Market is...

Finance 101

The paper is presented as an introduction to for a student studying finance. A number of different terms and concepts are defined...

Defining MNC's

The writer looks at the concept of a multinational corporation exploring different definitions of the term with examples of MNC's...

Why Invest in International Markets?

the spread of investment some investments may perform poorly, but others may compensate for this with growth. This is the concept ...

Marketing

Of far greater interest to the consumer are the costs, the utility, and the popularity of any given item . . . and not necessarily...

The Theoretical Basis for a Business Plan to Export Mangoes from Australia to the UK

the highest level of consumption rates, partly aided by the large ethnic minorities that are very familiar with mangoes (CBI, 2009...

Comparing Marketing Strategies and Campaigns of a Multinational and a Local Business; Häagen-Dazs and Hilltop Farm Ice Cream

in a range of retail outlets and supermarkets as well as the presence of more than 850 shops in more than 50 countries. The fir...

Marketing Classics Marketing is War and Marketing Myopia Compared

In six pages these two classic marketing texts are compared with the argument that Marketing Myopia retains impressive business re...

Epicurean Concepts of 'Ataraxia' and Aristotelian Concepts of 'Human Good,' 'The Best Good,' and 'Function Argument'

positive reinforcement, for the happiest people are also those who are feeling well and living prosperous lives. These are not me...

Plato's Concept of Good Related to Buddhism's Concept of Enlightenment

the affirmative to that and other questions. Later on Socrates will ask: "And, in your opinion, do those who think that they will ...

Market Regulation under the Saudi Arabia Capital Market Authority and the US Securities and Exchange Commission

singular financial sector regulator in the country. It includes regulation of securities on the Saudi Arabia stock exchange, which...