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Essays 91 - 120

The Public Education System in Illinois

5 pages and 5 sources. This paper relates the fact that there are problems achieving equity and adequacy in public education syst...

Effective Marketing Communication and Element Integration

In ten pages this paper examines integrated marketing communications in an evaluation of its effectiveness in sales promotion, dir...

U.S., France, and PR

In six pages this paper compares how public relations services are performed in France and in the United States with the increased...

Military Marketing Strategies

tell their audience and to offer in the way of recruiting facts. It would be more effective to market separately so that the publ...

Public Relations and the Job of a PR Professional

1988, the Assembly of the Public Relations Society of America adopted a definition of public relations: "Public relations helps an...

Municipal Public Administration

above and beyond acquiring a good leader that determine successful tactics in managing public entities within the municipal enviro...

Proactive v. Reactive Public Relations

specific the goal, the more effective one can be. For example, suppose the company needed to increase sales by nearly twenty perce...

Structure, Management, and Public Organizations

the public organisation there is a much broader accountability aspect. The organisation is spending public money, and as such need...

Examples of Corporate Responsibility

in order to persuade them to come to the side of the corporation marketing the product. As consumers become increasingly savvy, i...

Won Ton Company Recommendation

gone a long way by beginning the recall of Cream of Won Ton soup, and this information needs to be gotten to the media at once. Ho...

Southeast Asia's Tourism Industry

and Visitors Association, "secondary cities tend to display the most initiative to sell themselves" (Bake, 2000, 65). PROBLEM 1 ...

Publics Served, Public Opinion, and Pfizer Inc.

and it sells Zantac under the Warner-Lambert name, another acquisition (Hoovers, 2002). It was Warner-Lambert who manufactured Lip...

Marketing Considerations for a Professional Service

fairly strict about dentists advertising as well. Though manufacturers of all types of products can make outrageous claims about ...

Marketing Lexus G's Series and Mercedes Benz E Class

with pre-owned cars and, in the future, they move up to new models (Sawyers, 2002). Customers for both cars have an average house...

Analyzing Externalities and Public Goods

determined that it was in our national best interest that we invade Iraq, as a means of securing the safety of all Americans. How...

Consumer Behaviour and Marketing a Hotel

be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...

The use of Research Evaluation in Designing a PR Strategy

a campaign to include research evaluation in a marketing scheme, there are questions to be asked. Weinter explains that some quest...

Business Plan for the Speak Up! Program

costs. Introduction A seasoned middle school teacher commented that she had come to see the middle school years as "the fro...

Ghana and Public Management Diversity

to determine how the government of Ghana can encourage women to strive to reach governments highest levels. As Dr. Mehta (1999) n...

Media and Environmental Issues

any news interest in the first place: The scientific conviction that global warming is happening and is being caused by man incre...

Legal Problems/Family as Public and Private

1992). Women are those primarily affected by the private sphere support group, however in order to be eligible for support, certai...

Ohio's Policy on Public Education

years ago that could benefit children in those districts that had adopted alternative approaches, and has been challenged in varyi...

Critical Thinking Case Study

treatment. Other interpretations concern the DNR as nurses are not respecting the wishes of patients. One can see that the nurses,...

Public Business Absenteeism and the Miami Dade Transit Case Study

In a paper that consists of fifteen pages the problem of public business absenteeism is broadly discussed before focusing on the M...

Why Alternative Fuel Sources Have Been Inadequate

In a paper of eight pages the types of alternative fuels that have been tested and tried are discussed in order to reach the concl...

Global Product Public Relations and an Interview with Sir Richard Sykes

In twelve pages a sample interview with Glaxo Wellcome's chairman considers product public relations in a global marketplace. Ten...

Ghetto School Creation, Education Politics, and Public Education

In eight pages this paper examines public policy where it concerns public education social issues with theoretical perspectives on...

Organizations and PR

In twelve pages this paper examines public relations in a discussion of the role it plays within organizations that goes beyond th...

Competition, Customer Satisfaction, and Utility Deregulation

transparency. Critics of the utility superpowers have generally complained that utilities exploit consumers and create an un-leve...

Decision Making, Politics, and Public Policy

In seven pages this paper examines the roles of the Supreme Court, the president, and the significance of public interest groups i...