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Essays 631 - 660

Harvard Case Study of BMG Entertainment

Record companies relied on radio stations to give their products airplay so potential consumers could hear them and then purchase ...

Creative Consumer Consultants and Congruence of Objectives

In short, it is not in the employees best interest to make decisions that will be harmful to the company in the long term. Such d...

Overview of Subway Sub Shops

Subway has no clearly defined market. In a sense, the market could be seen as anyone who uses fast food as a meal at any time dur...

A Research Paper in 3 Parts

This paper consisting of eight pages includes an outline of a three part paper that first presents explanations of an ethical busi...

Consumer Privacy, Data Protection, and the Digital Age

In ten pages this paper discusses the compromising of consumer privacy that can occur as a result of the Internet in a considerati...

Coca Cola Advertising's Impact

In seven pages this paper discusses Coca Cola's advertising and marketing impacts upon consumer product purchasing. Nine sources ...

eCommerce, the Internet, and Improving Lives

In five pages the banking, shopping, and overall consumer ease the Internet and ecommerce have accorded individuals are examined i...

Artistic Expression in Film

This paper examines how artistic expression can be conveyed through cinematic expression. The author also addresses censorship, c...

Can Consumers Find Advertisements Useful?

In a paper consisting of five pages the usefulness and informative aspects of advertisements in terms of consumers are questioned ...

Shoplifting and Its Effects

loses $23.21. In other words, stores recover very little of the value of the stolen merchandise. Still, the statistics improve in ...

Marketing and Consumer Attitudes

In a report of seven pages integrated marketing as it relates to the attitudes of consumers in the twenty first century is conside...

Evolution of Electronic Commerce

In thirty pages the origin of electronic commerce and its evolution are considered along with a discussion of demographics, its fu...

Market and Position of Nokia Corporation

In five pages this paper examines Nokia in an overview of the cellular phone industry, the company's target market, future technol...

Consumer Pleasure and Regressive Thinking

In five pages this paper examines the enhancement of consumer satisfaction through regressive thinking and how marketers manipulat...

Schering Plough Analysis

This pharmaceutical company is examined in ten pages in terms of the company itself, its subdivisons, consumer expectations, and a...

Consumer Choices and Music

from "a philosophy encouraged by businesses through the advent of advertising that was to develop desires for new products regardl...

France's Economic Indicators

In five pages France's economic indicators of January to May of 2000 are examined. Four sources are cited in the bibliography and...

Overview of Consumer Culture

Consumer culture is the focus of this overview of eight pages that examines it from the theoretical perspectives of Veblen Thorste...

Overview of Dietary Supplement Ephedrine: Dietary Supplement or Dangerous Drug

In five pages ephedrine is examined in terms of its legitimacy as a dietary supplement and considers the Food and Drug Administrat...

Business Information Systems, Control, and Security

In ten pages this paper discusses the Singapore Electronic Hotbed Program in an ecommerce overview that examines electronic commer...

Are Mega Mergers Beneficial or Detrimental?

the diminished connections that they have with the communities that they serve. One such expert is Wall Street financier George So...

Evolution of Internet Marketing

or services. Throwing advertisements at every place a space exists no longer is seen to be the path of the wise....

Australia Banking and Competition

In a report consisting of five pages Oyster Bay, NSW's Geoffrey Warrener's letter to the editor is featured in a consideration of ...

Philips Consumer Electronics and Current Issues

The ways in which Philips Consumer Electronics make organizational decisions and the problems it struggles with are examined in an...

Consumer Decision Making and the Influence of Spouses

to buy an extra dress or something to spruce up the house. Today, things have changed in that the man is not necessarily the prima...

Consumer Behavior and DVD Players

In a tutorial consisting of six pages it is argued that the increased popularity of DVDs has not increased pricing and functioning...

Consumer Choices About Time

This paper consists of 14 pages and examines how consumers allocate time for market, nonmarket, and leisure activities. In the an...

Athletic Footwear Promotional Strategies

In ten pages 2 athletic footwear promotional strategies are created with an advertising copy sample and the strategy that best tar...

Types of Consumer Time

In ten pages consumer time allocation is considered in an examination of leisure, nonmarket and market time. Eleven sources are c...

Work, Society, and Consumer Time Choices

In fourteen pages this paper examines how choices are rationally made by consumers regarding leisure, market, and nonmarket activi...