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Essays 241 - 270

The Consumer Culture and the Media

radio are very powerful media and have the ability to shape consumer attitudes. This paper identifies three trends that have arise...

COMPARING CONSUMER SPENDING IN THE US AND ATLANTA DISTRICT FEDS

poor retail results (Sixth District). Tourism-related spending was also weak, though theme park attendance and cruise bookings wer...

Dell Computers' Consumer Marketing

In seven pages this paper examines how Dell had had to shift its market from the business sector to computers and how the Internet...

A COMPARISON BETWEEN STORE BRANDS AND NATIONAL BRANDS AMONG CONSUMERS

one another. Yet for some reason, the consumer will gravitate more toward the national brand than the store brand - unless the pri...

How Should Tesco Develop their United Kingdom and United States Markets?

over the last decade with the increased international presence, with 5,380 stores and 492,714 employees in the group operations an...

Do Consumer Desires Differ Across Different Markets

lower basic order needs have to be satisfied before higher order needs can be pursued. The basic needs start with physiological n...

The Indian Consumer Automotive Market

connected, and with the population estimated to be 1,156,897,7661, growing at an estimated 1.407% per annum the country is the sec...

CONSUMER LOYALTY AND HARLEY DAVIDSONS

in branding. And there is quite a lot of feistiness among customers when it comes to branding. You wont see someone riding a BMW c...

Fast Food Consumer Goods' Marketing

follows an erratic path of sales each year. The company seeks to discover the reasons for that inconsistency, increase sales and ...

1945 to 1970 Consumer Culture and Women

Mass Market makes it easy to understand the growth pattern of gender-based consumerism that occurred throughout the twentieth cent...

Consumer Changes and the Influence of the Hospitality Industry

1998, and all of Europes leading economies opting into the union were able to join in the first wave in 1999. What the...

Consumer Impact of the Microsoft Monopoly and Antitrust Case Lawsuit

equipment long before it lost its ability to perform. Hardware manufacturers dealt with intense competition and found it benefici...

Choices of Consumers and Branding

customer loyalty has lead to several phenomena. The brands, in terms of quality, will usually deliver what they promise, if this w...

New Performance Measure for Hospitals

There is a new method of assessment for the performance of hospitals. It is national and standardized which will allow consumers a...

Consumer Loan Costs and Variable Rate Mortgages

The paper looks at issues associated with consumer finance. The first section looks at the cost of loans, including interest rates...

Consumer Cooperation for Rate Increase: BC Hydro

This 3 page paper gives an overview of the company BC Hydro. This paper includes a discussion of the campaign by BC Hydro to convi...

Cisco: Expanding to Consumer Level Campaigns

This 3 page paper gives an overview of the company Cisco. This paper includes a discussion of how social media can be used to keep...

Consumers and the Patient Protection and Affordable Care Act

This paper considers the relative impact of Obamacare. Texans in particular have not always benefited from the federal mandate on...

Private Health Insurance and Consumer Attitudes' Research

one taken from patient records of a local teaching hospital, taken from among those patients admitted in the past calendar year wh...

Literature Review of Consumer Research

indicator of quality, there remains a dearth of published research addressing the issue. There are some studies that address wait...

Consumer Goods Company and Marketing Mixes

of cost-effective channels to target prospects outside their place of business (Weeks, 2001). Furthermore, some business-t...

Marine Products and Consumer Choices

already is immersed in the world of fishing technology. The paper will examine if the new products would be considered a step up i...

UK Supermarket Sector and Consumer Segmentation Value

The use of demographics look at the physical characteristics of the market and can be used to break down the population into small...

Research Proposal for Healthcare Industry Survey on Consumer Satisfaction

There are a number of elements that come into consideration when assessing how these types of facilities determine the necessity f...

Consumer Law and Strict Liability

it originated from his land (Card et al, 1998) In consumer law this means that were a product causes harm then there does not ne...

Competitive Advantage and Process of Consumer Decision Making

the hotel industry and Marriott Hotels we can see that it is by way of differentiation that they appear to try to operate....

Internet and Consumer Electronics Stores

City, Frys Electronics, CompUSA and Micro Electronics are included in this category (IBISWorld, 2004). As can be seen just from t...

The Real Costs of Consumer Credit

how so many consumers have come to think of shopping and accumulating things as something of a hobby, even a passion. People ident...

Consumer 'Feminization' During the Postwar Years

Nevertheless, professionalizing home economics and consumer science helped the very women it was teaching to stay home to enter th...

Consumer Adoption Process Concepts

there are limitation to the model, as a generalised model it is the starting point for further models which may be used for examin...