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Essays 331 - 360

Children and the Effects of Marketing

In eight pages this paper discusses how product marketing focuses upon children in a consideration of the connection between paren...

Psychology of Consumers and Three Case Scenarios

In fifteen pages three case scenarios of a JVC video recorder purchase, switching from Marlboro reds cigarettes to Lights, and buy...

Still Relevant After More Than 40 Years 'Marketing Myopia'

This book report in 5 pages considers the Theodore Levitt text that was originally written back in 1960 for the Harvard Business R...

Urban Hispanic and African American Marketing

In sixteen pages this paper examines how marketing can target these two extremely important consumer groups. Fifteen sources are ...

Online Salesmanship

In ten pages this paper examines how the Internet can serve as an important sales implement in a consideration of its different ap...

Overview of Consumer Research Groups

Consumer Research Groups are considered in ten pages with terminology definitions, issues, functions, and significance included in...

Kean College Consumer Satisfaction Study

In nineteen pages Kean College 1995 surveys of college students regarding their school attitudes are analyzed in terms of data exa...

Business Writing, Car Buying, and Letters of Transmittal

In sixteen pages a business writing report concentrates on a new car purchase and transmittal letters that will assist consumers i...

History of the Chevy Corvette

In six pages the Chevrolet Corvette Stingray is examined in this historical overview of what it reveals about consumer behavior an...

Marketing Function Changes

In five pages marketing function changes are discussed as they relate to changing consumer preferences and Internet technology. T...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Manufacturing and Activity Based Costing

In this paper consisting of nine pages the effects of activity based costing in terms of a distribution system are observed from t...

Psychology as a Career

I realize that I actually enjoy such analysis. I am both challenged and intrigued. I am compelled to understand not only my own de...

The Potential Issues and Career Possibilities for Up and Coming Nursing Professionals

Fifteen pages and 8 sources. This paper provides a comprehensive overview of the information available about job opportunities fo...

Bringing the Gap That Exists in Pharmacy Communications

In eight pages the communications problems between consumers and pharmacists are discussed in this report that considers how this ...

Global Uses of Media Advertising

In five pages this paper examines the consumer appeal of media advertising with examples from such countries as the U.S., portions...

Overview of Cable Modems

Cable modems are considered in terms of history, cost, consumer price, speed, competition, and technology in this ten page overvie...

HOW PEOPLE MAKE ECONOMIC DECISIONS

This far into the scenario, the individual moves on to step three, which is how much the good/service desired is going to cost - i...

DELL AND BEGINNING STRATEGY

1983 to study pre-med, was also establishing a business that sold random-access memory (RAM) chips and disk drives for IBM PCs (De...

Why Pearl Harbor Was Unavoidable: A Japanese Perspective

Great Britain, Japan would be limited to constructing ships of three tons (Slackman 4). This, combined with the increased U.S. pr...

PDVSA Case

an assumption of $12.87 per barrel for sync crude and $18.62 for Maya crude. There is already a predicted price drop, with analyst...

Purpose Of Business Research And Research Proposal

survey customers. Research designs are broadly classified as quantitative, which is scientific, and qualitative, which is descrip...

INFORMATION SECURITY AND THE STUDY OF ECONOMICS

This 3-page paper discusses choices of information security and how it compares to the study of economics. Bibliography lists 3 so...

Internet Explorer, Netscape

browser statistics compiler indicates that 76.1% of visitors employ Netscape Navigator and only 4.1% use Internet Explorer" (Wingf...

Nathaniel Hawthorne's 'Young Goodman Brown' and a Reaction to Its Good vs. Evil Theme

we use our life experiences to decide what wee believe otherwise to be. In Young Goodman Brown we are faced with a...

Sweetness and Power by Sidney W. Mintz

wasteful person whose primary focus was to attain as much of a given commodity whether he actually needed it or not. The economic...

Martin Smith: May 2002

Martin was concerned that it carried low capacity utilization, however, particularly in light of the fact that it operated essenti...

Consumer Behavior and Analysis; Greetings Cards

that is used to explain many motivations, in different situation is that of Maslows hierarchy of needs. The idea model can be perc...

CONSUMER BEHAVIOR AND MARKETING

With this, the student needs to go on and explain the purpose of this paper, which is to present a treatise about...

THE EMPLOYEE FREE CHOICE ACT AND IMPACT ON THE ECONOMY AND LABOR MOVEMENT

Act impact labor in the U.S. today? Will it help raise the standard of living? Or will it simply put another layer of bureaucracy ...