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Essays 121 - 150

Corporate Culture Theories that Impact it

The corporate culture is like an unwritten code of conduct. It is not a document, it is just the way things get done in that organ...

Advertising Analysis With Toulmin's Model

and well being, which it openly attributes to making the right decisions in life. The companys "Just Do It" marketing campaign wa...

Brand Marketing

same thing as a relationship so to speak. There are others who argue that people do not have such relationships as Fournier sugges...

Gas Prices: What Needs To Be Done To Lower Them?

are at the mercy of todays inflated costs due to how large a role travel plays in their jobs. To decrease usage would mean to suf...

Understanding the Consumer Decision-Making Process

This 5 page paper summarizes the elements of the consumer decision-making process and considers how marketers can use the consumer...

Buying Green - Studies in Consumer Behavior

had the desired result, but there appears to be a saturation point (Obermiller, et al., 1995). After consumer awareness has been r...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

Secondhand Car Sale Case Study

Buying a used car is a transaction which is covered by the Sale...

Deregulating Public Utilities in Pennsylvania

This 3 page paper evaluates the pros and cons of deregulating Pennsylvania's electric companies, and argues that deregulation woul...

The Advertising Of Tobacco, Alcohol And Fast Food: Social Manipulation

Amidst this overwhelming presence of the fast food mentality sprung a new concept of socialization that crept up within the recent...

Influences on Supply and Demand

There are many ways fo cionsideitn this, one is with the use fo a demand equiaion. There are many aspects that can be placed into ...

CONSUMER DECISION-MAKING AND MARKETING

some questions and issues that pertain to how marketers try to influence the decision-making factors of consumers when it comes to...

Intel Corporation Analysis

different arenas. However, there is a very serious lack of minorities and women at top levels. Introduction and Industry Analysi...

Transportation As an Acquisition Cost Impacting on Demand

The writer explains how and why costs of transportation will impact on the demand levels of demand justice the team within consume...

The Case of Rap Music and Adorno's Mass Culture Theories

the offering of music or media, but more often this is merely window dressing and is really pseudo individualisation, meaning the ...

The Three Strikes Law of California

Nine pages and eight sources. This paper provides an overview of the Three Strikes Statute in California. This paper considers t...

Advertising Company Mailer Creation Process

In five pages this paper discusses the process an advertising agency undergoes regarding a mailer design and completion based upon...

Overview of the Footwear Industry

In twenty pages Reebok and Nike are featured in this footwear industry overview that considers practices within the industry, corp...

Pharmaceutical Industry and Employment

In five pages pharmaceutical industry employment is explored with such issues as industry structure, corporate culture, qualificat...

Cross Promotional Advertising Between Sports Brands and Consumer Products

advertising is the art form of consumer capitalism. In analyzing the kinds of ideas, values and ethics contemporary advertising a...

Encouraging Consumer Buying Through Techniques in Advertising

structure of the poem, providing a means by which to connect the words with organization and conclusion (Poetry Analysis: A Quick ...

Benefiting and Educating Consumers Through Advertising

seen) at the time. Nearly a quarter century later, Wechsler (2002) reports that "African-American physicians regard direct-...

Jay Chait's "Illusions Are Forever"

to unravel; given the fact that people were beginning to acquire mass quantities of commodities they had never before possessed cr...

Gaming and Hilton Hotels

so much 1991 to 1994. This should not be surprising at all, however, as increased occupancy can be expected to follow a recession...

Motion Picture Industry and Future of Computer Graphics

In ten pages an evaluation of whether the creation of special effects through computer generated graphics is merely a passing tren...

Circular Flow of Goods; A Case Study

sector in the form of assets and labor which provides the revenue which supports the consumption of households (Scott and Derrick,...

Organizational Culture

not be part of the culture could be the buildings. However, the facilities play a strong role in how things get done. 2. How org...

Operational Issues in the Hospitality Industry

to allow access to the internet through a wired connection for a fee for a 24 hour period. This is also complimented by a wireles...

Wal-Mart Company Culture

controversial because of their human resource practices. Many employees are very loyal to the company and yet, they have had more ...

Impact of Information and Knowledge at McDonalds

a member do staff would take orders from customers as they came in. The services appeared to be efficient as there were never more...