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There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

This essay consists of an annotated bibliography of two journal articles in the marketing arena. Included are overview, purpose, m...

The concept of integrated marketing communication (IMC) has been around since the late 1980s and more so in the early 1990s. Even ...

Answers marketing and marketing communications questions about Bottle Green, a company offering beverages. There are 2 sources lis...

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at...

In a paper of eight pages, the writer looks at a marketing case study. A hypothetical marketing plan and SWOT analysis are develop...

BevCo, a fictitious drinks company, wants to develop a new drink. The paper is written in two sections; the first examines the op...

The paper presents answers to 2 case studies. The first case study concerns the design of a suitable remuneration package for a ma...

The writer looks a some of the advantages and the disadvantages that are associated with significant increases in stock market sh...

Dove's Campaign for Real Beauty has been very successful. AS great deal of the success has been the ability of the fir to communi...

The writer presents a proposal to expand the market for virgin Cola with an export strategy, targeting East Africa, identifying it...

In a paper of three pages, the writer looks at marketing in foreign countries. Cultural norms of India and China are examined for ...

In an essay consisting of five pages a proposed marketing plan for a fictitious company wishing to introduce a baby pacifier holde...

In five pages this paper consider such topics as the Euro and the currency crisis in Asia in a discussion of foreign bonds and sto...

In seven pages movie marketing approaches are examined in a comparative consideration of the methods used to market films Being Jo...

a variety of networking capabilities. Those like Blade who have established a sense of innovation within the framework of their i...

In nineteen pages the proposed Gymboree entry into France's children's clothing market is assessed with the conclusion that it sho...

In fifteen pages this paper examines how to market the recently merged Erol and Mindspring to effectively compete with the likes o...

In twelve pages this paper discusses the changes in marketing strategy in this consideration of marketing channel selection. Thir...

In seven pages this paper discusses various types of global branding strategies including tailored marketing and the blanket singl...

is reliant on complimentary products, such as cars sales may be affected by the sale of petrol a cross-elasticity may exist. In me...

In five pages this Roc Ola Electronics' marketing plan includes problems statement and justification, market action alternatives a...

In five pages this paper examines the problem of marketing milk in a plan that includes the problem itself, its justification, mar...

In five pages this paper examines a new chiropractor's marketing plan in a consideration of advertising strategies, competition, m...

This paper examines marketing strategies such as Focus Groups and Internet marketing as they pertain to the concrete industry. Th...

In five pages this paper presents short essay regarding property market issues and the impact of market forces including redevelop...

In five pages this paper discusses the GDP, market data, and stock exchange as each applies to the stock market situation of China...

In five pages this paper examines marketing strategies as they apply to Pokemon products with a definition of the 4Ps provided alo...

In eight pages various corporate marketing strategies are explored in a report that discusses the company's shortcomings and succe...

This paper addresses the current marketing strategies utilized by these two companies as well as their current marketing focus. T...