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Essays 1171 - 1200

Advertising, Art, and Print Media

that surely the things people look at-like soup cans-are art in their own right. Today, as a result of advertising and print media...

Social Networking Does Not Enhance Life Skills

does not make it a good thing. After all, there are many things that people do that are not healthy. Of course, some argue that th...

KELLOGG COMPANY AND INTEGRATED MARKETING COMMUNICATIONS

- its in a constant battle with rival General Mills for the number one spot in the U.S., while getting a run for its money by the ...

Marketing Plan For A Robotic Vacuum Cleaner

This is a product which will appeal to a broad range of users, including those who do not like vacuuming or sweeping,...

Disney and its’ Media Ownership

a pull towards increasing interests (Haralambos and Holborn, 2004; Chalaby, 2003). Many firms have taken an approach where there i...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Developing a Marketing Communication Plan for a New Product

Using the example of a new vegetarian bread to be launched by Kudler Fine Foods the writer demonstrates the way in which a commun...

Popular Culture and Childrearing Advice

small child and does not occur spontaneously with children until they make the cognitive leap, around age three, that an object ca...

Media Violence and Behaviour

effect of exposure to violent video games has been determined to be 0.2, which is more than the effect of asbestos on cancer, home...

Cross-Cultural Studies and the Influence of Media

relations, intensify and accelerate social exchanges and involve "both the micro-structures of personhood and macro-structures of ...

The Trayvon Martin Case - Deconstructing Media Narratives

what began as an isolated incident in a rural town in Florida has now become an international scandal. The reason for this is that...

"Dr. Glass-Case" by De Cervantes

Cervantes "rather formulaic" descriptions of Italian cities were "perfectly in tune with the rhetorical canons of the time" (Cerva...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

The Meaning of Life

The media can have a direct impact on our understanding of the science...

Motivations for Adopting Environmental Practices

pressures, motivations, challenges and barriers from the global and the internal perspective need to be considered. The concept ...

Masturbation and Sexual Health - Exploring the Cultural Perceptions

unspoken assumption that masturbation is somehow morally wrong, or even detrimental. In other words, the alternative theories are ...

Labor and the Mechanisms of Social Control

turn would subsidize the churches (Pope 1965). This ultimately resulted in a strong degree of religious control over labor in the ...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Language and Symbols to Communicate Personal Identity

feminine or masculine identities (Dobkin and Pace, 2006). While disliking the concept of stereotypes, in communicating identity ma...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Violent Media and its Cultural Effects

games by young players (Teng, Chong, Siew, & Skoric, 2011). The researchers attempted to produce a "clear consensus" on this subje...

Twitter Social Media or More?

some meant to be detrimental to the public perception of these individuals, and others created by campaign managers or staff. Unl...

How Business will change with the Advent of Social Media

noted a spokesperson for the airline (Broken guitar song gets airlines attention, 2009). However, while the airline did donate $3,...

The Value of Fuel Hedging in Small to Medium Airlines

that the organization can ensure that they continue to purchase fuel at the current rate, even if the actual market value of the c...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Tasks for a Citizenship Course

the main source of conflict in the future will be cultural. The idea is based on the concept that in the future the main clashes w...

The Marketing of the Melbourne International Film Festival

critic" and one can appreciate how the cognitive process may be impacted by allowing them see themselves as a potential critic. ...

MARITAL SATISFACTION: MAINSTREAM MEDIA AND PEER-RELATED PUBLICATIONS

that situation, increases in husbands workloads had a positive impact on increases in marital satisfaction. But the same was not t...

The Impact of the Internet

and communities in a number of ways. The main influences, especially with tools such as multimedia, the internet as well as mobil...

Promoting a Supermarket - the Design of an Integrated Marketing Communication Approach

(2002) give examples of the different marketing tools which may be incorporated into an integrated marketing campaign, such as the...