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Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Case Study on Project Systems Management

to report to (Kerzner, 2003). He also points out (and again, this is important for our upcoming case study), that the typi...

Case Study Comparison of Cognitive Behavioral Theory and Psychodynamic Analysis

within the scope of this relationship commonly provided substantive information about the emotional status of the individual. ...

Exercise in Making an Ethical Decision

the cracks of indigent health care. The hospital quite naturally is concerned about the cost of continuing to provide care for Mr...

Case Study of Datavantage

consciously planned. As such this is an example of an emergent strategy as well as some luck. The first decision that can be see...

Case Studies on the Integration of Technology

to Point B overnight. Where FedEx has led the way is in the area of value add, in other words, using technology to help provide mo...

Employee Complaint of Discrimination and its Process

John, who is an employee in a private sector organization. John, who believes he has been discriminated against, wants to file a c...

Case Study on Sexual Harassment in an Agency

long after that, in 1971, the case Rogers v. E.E.O.C. held that a Hispanic complainant would be able to establish a Title VII vi...

Case Study Analysis on the Construction Trade

be what part of the construction pie that wannabe entrepreneurs want to tackle. Will it be remodeling of older structures? Will it...

Project Case Evaluation of North Star

that the company would not want to rely on exchange rate movements to create the required profit. Year Net cash flow (a) discount...

Value Chain Analysis of Papa Geno's Herb Garden

like surveys (2001). On the day this paper was written, the home page is announcing a Free Drawing to win one of 23 prizes. Papa...

Case Study of Virgin Group and Richard Branson

of their basic business focus, but others would not fit into any neat category. Some generated revenues at gratifying levels; oth...

Price Setting Case Study for Bair Hugger Device

and needs to be carefully monitored, and the water filled blankets may be effective if used above and below the patient by they ar...

Marks and Spencer and Brand Equity Investigation

financial matters and related issues. Amblers research indicates that "on average, boards spend 90 per cent of their time discuss...

The Takeover of the Sunbeam Corporation by "Chainsaw Al" Dunlap

A 7 page analysis of the case study depicting this critical point in corporate history. The relentless tactics utilized are analy...

Case Study of Eddie Bauer

In seven pages this company is considered in a case study that considers its past, its acquisition by Spiegel, and evaluates its m...

'Brackett Heating and Air' and the Microeconomics of Future Planning

In seven pages this report presents a case study of a fictitious company and how microeconomic factors will affect the company's f...

Product Packaging Design for the Visually Impaired

In thirty six pages the ways in which products can be designed in order to better serve vissually impaired individuals are discuss...

Student Information Technology Case Study

This paper consists of a student presented case study in five pages involving a telecommunications' company's IT strategic plannin...

Case Study on Technology Company Investment

In fourteen pages this student submitted case study considers an Internet information company's 1995 position in an examination of...

Colombia and Justice

In six pages this paper examines the concept of justice with regard to Colombia in a consideration of its constitution, judicial s...

International House of Toast and Effective Sales Communication

In two pages the importance of sales communication is discussed within the context of this company case study. There are no other...

Corporate Effectiveness Measurement

In eight pages this paper examines how organizational effectiveness can be measured with a Wal Mart case study included. Six sour...

Marketing Case Study of USA Today's Website

that the paper offered in terms on a non subscription was originally meant to be a short term service as they subscribed to the ne...

Strategic Business Approach Differences of C.K. Prahalad, Gary Hamel, and Michael Porter

In twenty nine pages this paper contrasts the business strategies espoused by University of Michigan's C.K. Prahalad, London Schoo...

Business and Moral Issues

In ten pages this research paper examines Shaw and Barry's business behavior case studies entitled Moral Issues in Business and an...

City of Saint Louis and Whether or Not to Convert from Windows NT to Windows 2000

In twenty one pages this paper discusses software upgrades in this particular case study focusing on St. Louis with various recomm...

A Team Leadership Case Study

In a paper consisting of 5 pages a student supplied case study considers a specific project and the necessary skills in leadership...

Case Study on Mobil and Order Processing Technology

In eight pages the Total Quality Management approach to order processing systems' technology by Mobil is the focus of this student...

Financial Case Study of Bumble Bee Seafoods

In five pages assessment of lending risk and different capital source risks like pure equity and pure debt are discussed as they r...