SEARCH RESULTS

YOU WERE LOOKING FOR :Controversial Marketings Uses and Value

Essays 121 - 150

Assessing the Value of Literature

This paper addresses various techniques for determining the true value of literature. The author uses Bradbury's, Fahrenheit 451 ...

Mind Maps - Deciphering Values

In a paper of five pages, the writer looks at mental maps of values. Personal values are analyzed in a critical reflection. Paper ...

Cycle Time Throughput Time Hospital

The focus of this paper is colonoscopy procedures at a clinic. This essay discussed cycle time and throughput time, the percent va...

Skype - An Input Analysis

advantage, differentiation and focus. The strategy followed by Skype is not that of focus, as the firm is clearly seeking to appea...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

Future Value and Present Value Calculations

objective matter, such as money, in a subjective context, such as the future. This can lead to a variety of troubles, wherein indi...

Project Management and the Value of Communication

project management as a rote process, considering only the most quantifiable assessments of process efficiency. This, however, is ...

Assessing an Investment using a Discounted Cash Flow Method

for the different years are added together there is a present value for the investment. This can be used to assess the value of th...

Valuing a Firm

There are many ways that firms may be valued, with investors seeking to find models to help them assess the real value of a firm. ...

Counselors Beliefs and Values Issues

Counselors cannot achieve total objectivity, which means there could be a clash of values with a client or group of clients. This ...

Article Review on Global Marketing

There are many pitfalls with global marketing. One is that words, phases, gestures, humor, and other issues do not translate very ...

Valuing a Firm

110.3 Net Assets (c) (a - b) 119.3 Adjustment due to revaluation (d) 25 New net asset value (c + d) 144.3 This gives a net value o...

The Use of Sex in Marketing

message, the way it is deconstructed and the impact on the purchase decision needs to be considered. The use of a single advertis...

MARKETING MIX AND MCDONALDS CORP.

The first P, the product, involves the product or service being offered. The historical aspect used to be that if a product is goo...

Introducing TiVo

those who have busy lifestyles and want to time sift their television entertainment. The first aspect of the marketing mix is t...

Developing a Digital Marketing Strategy for Southern Comfort

market being forward-looking and technologically able. The question is how can this marketing be undertaken in a more strategic m...

Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

their goods, and while the UK may have controls, many other countries, especially developing countries, do not have those controls...

Improving the Interaction Between Marketing and Sales and the Application in the Case of Fair Trade Chocolate; A Research Proposal

that appears to be in demand; there has been increasing awareness of fair trade issues; many firms have been able to develop a com...

Considerations When Carrying Out Market Research

purchase from the firm in the last twelve months, alternatively the definition may be the last six months1. The way that t...

Great Eastern Case Study

be in the region of 3.5 to 4, meaning that for each $1 of physical assets owned by the company the share price may be in the regio...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Coca Cola Market and A Marketing Campaign

that there are no conflicting messages sent and that the message appeals to the target market and supports the positioning. To d...

Marketing and the Need for Integrated Communications

the strength of the marketing mix approach is that it is highly adaptable and customizable to specific product-oriented contexts; ...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Proposal for a New Assessment Model Aimed at Analysis of Information Technology Use within a Firm

which an organisation competes. Porter (1985, p13) has designed two differing categories of competitive advantage; cost advantage ...

Marketing Definitions for the 21st Century

complete several agendas. These marketing strategies are designed to be straightforward and simple that gets to the heart of the ...

The Motivation for International Marketing Strategies

is a long definition and includes the aspects of creating value and managing customer relationships, this is giving more detail to...

Marketing Mix Overview - Amazon.com

too differentiated from that of its competitors. Figures show that the company bought nearly 5 billion ad impressions online durin...

Marketing Developments

of the internet and both eComerce and mCommerce approaches to marketing is not a new idea, this has been predicted as increasing i...

Nestle - A Case Study in International Marketing

business paradigm wherein overseas expansion is necessary simply to remain competitive for many companies, rather than being reser...