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Essays 241 - 270

Local Markets' and International Brand Value Creation

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

Nursing Personal Values' Development

caring as the very definition of what constitutes personal values from a nursing perspective (2003). Koerner (1996), likewise, e...

A Degree Program

In a paper of four pages, the author reflects the value of a degree in business management, with a focus on marketing. This resear...

Marketing Strategies for JP Business Solutions

In a paper of five pages, the writer looks at marketing strategies. JP Business Solutions is used as a hypothetical case study. Pa...

Ownership Versus Leasing - A Case Study

The writer uses figures given by the student to compare the costs associated for an organization which is deciding whether to purc...

The Value of Crucible Experiences

In a paper of three pages, the writer looks at how crucible experiences shape values. The case example of a parent's divorce is us...

Identifying a Suitable Organizational Diagnosis Model

assessed in the context of Microsofts acquisition of Skype. The first model to be assessed is the Force field Analysis of Kurt L...

Macro-Factors that May Impact On The iPad Market And Marketing

a high level of styling and the marketing had allowed it to gain a dominant market share; in 2011 the product was able to gain 73....

How Can the Persuasiveness of Marketing Communication Be Optimised?

way in which competing messages may be perceived as persuasive. In any commercial environment there is likely to be different mess...

Communities and the Value of Wal-Mart

In a paper of four pages, the writer looks at Wal-Mart and its value to the community. Social work is used as a theoretical framew...

Classroom Use of Internet Tools

In a paper of three pages, the writer looks at using information technology in the classroom. Blogs and wikis are explored for the...

"The Scarlet Letter" and the Subversion of Puritanism

the entire monologue with a sense of poetics, inviting one to study the words more deeply in search of a hidden meaning. This idea...

Marketing Mix for Multinational Corporations

universal product code stamps and magnetic card readers. For this reason, it is curious to explore how such a legendary company ap...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

Best Buy Case Study

business model was success, but the risk in changing was undertaken purely as a result of the assessment of changes that were like...

Wonderbra - Developing an Integrated Marketing Strategy

itself by eschewing the discrete advertising direction of other womens undergarment manufacturers of the type, embracing the more ...

Bumble Corporation: Exploring the Improvement of E-Commerce

For the purposes of this paper, the discussion of e-commerce will focus on the hypothetical company Bumble Corporation and their e...

Branding and Marketing in Health Care

phenomena of health care marketing and branding. One of the most instructive lessons in modern health care marketing and branding ...

The Organizational Value of Leadership Styles

organization when the leadership is shared between every member of the organization, with each member having responsibility and ac...

Small Businesses and the Value of IT

receptive to the idea. However, upon meeting with Margaret at JavaBooks, the nature of the business need for information technol...

Strategic Recommendation for British Telecom

strategy it is necessary to examine the company in its external and internal environment. This can be undertaken using a number of...

Class Struggles, and the Value Labor Theory of Karl Marx

workers, meaning wages begin to decline. Also inherent in such a scenario involves promotion of cheap-wage goods (imports) to furt...

Crawfish Seasonings' Marketing Plan

It could be said that the product would be the seasonings, and that would be true. But in this case, were selling more than simple...

Statistical Analysis' Value

is not a benefit to the undertaking of the screening and that as a result the resources used in the programme are not creating any...

Review of Two Marketing Articles on Branding

and many companies can leverage these brand names while minimizing their costs toward expansion and getting old markets to buy new...

An IT Organization Accounting System

with each component of that task broken down and costed by way of the different resources that it consumes or requires. With this ...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

U.S. Brands' Global Marketing Plan and Dominance

may or may not indicate that the US firms are best at branding. The commercial environment is increasingly competitive. There is...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Student Case Study on 3 Dimensional Printing

Ely Sachs, Mike Cima and John Preston of MIT, Yehoram has a presentation that shows the MIT people how the there dimensional print...