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Essays 91 - 120

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Corporate Social Responsibility And Energy Management

which formed the core aspects of social responsibility today; these are the charity principle and stewardship principle (Frederick...

The Approach of Multinational Corporations to the Ethical and Social Responsibilities

and ethical responsibilities due to their position of influence; they are able to influence markets, suppliers and in some cases m...

Starbucks Mission And Strategies

was founded in 1971. It began as an entrepreneurial effort by three individuals who opened a coffee retail outlet in Seattles Pike...

Strategy at Bunge

when a firm follows a strategy of diversification, but it is not always an advantageous. For a firm to undertake diversification t...

Analysis of Apple and their Performance in 2008

and style, and by third quarter of 2008 the company was shipping record levels of iPod players, more than 11 million was shipped w...

An Analysis of Benetton

would later add sportswear and equipment and textiles to their lineup. The company suffered its first loss in 2002. The original ...

Coca Cola Financial Analysis

0.65, again just slightly under that of the sector (Yahoo Finance, 2003). In the short term, as the stock is easily saleable, this...

Alternative Beverage Product Marketing Plan

is largely outweighed by the poor quality of many of those products. Coca Cola is an established leader in the beverage industry ...

Environmental Factors That Affect Marketing

removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...

Case Analysis of PepsiCo in Mexico

would ultimately result with PepsiCo becoming the leader in the cola competition in Latin America. Initially, the strategy implem...

Coca Cola Japan and Strategic Marketing

In three pages this paper discusses Coca Cola Japan in the late 1980s and canned tea product strategic marketing and decision maki...

Diet Coke Marketing Plan

In six pages this paper examines Coca Cola in a consideration of a hypothetical problem involving Diet Coke with a recapturing mar...

1990s and Marketing of Pepsi and Coke And Pepsi

In five pages the ways in which Pepsi and Coca Cola provide checks and balances of each other in terms of profitability and market...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Pepsi, Coke, and Innovative Product Production

in obesity among children in America. To meet this challenge, the company developed low-fat chips, in fact, PepsiCo was the first ...

Why Marketing is a Wise Career Choice

(at the age of 38) for Wegmans Food Market, 2005s number one company on Fortunes "100 Best Companies to Work For" list, questions ...

Forbidden, China, and Coca Cola

to do, especially considering the tension between Taiwan and the PRC (BBC.com, 2000). In other words, this seemed to be a case of ...

Different Types of International Finance Questions Answered

as in the larger markets it may be necessary to tailor operation or products to the national requirements of each market (Yip, 19...

Coke Leading Pepsi in Soft Drink Success

associations between a person and the brand selected, including product identification. According to Falling (2002), each brand mu...

Coca Cola and Employee Performance Management

it is the processes that are consider along with the different influencing factors in terms of the way that productivity ids effec...

Venezuela Coca Cola

In six pages Venezuela and its market potential for Coca Cola are discussed. Six sources are cited in the bibliography....

Financial Markets and Coca Cola

In sixteen pages the financial market is generally considered with the focus then shifting to Coca Cola with value line informatio...

Paper Issues and Global Banking

In eight pages this student submitted case study on Coca Cola considers global banking and raising capital through commercial pape...

Case Study on the Cola Wars Between Coke and Pepsi

these manufactures have a relatively low requirement for investment, a top cost of $50 million for a concentrate plant will servic...

Hong Kong and Coca Cola

The Latin America Group; * The Middle and Far East Group; * And the North America Group. The Minute Maid Company, which is a ...

Opportunities and Threats of Coca Cola

have seen advertising become so important within industry that many of the larger corporations now have advertising firms actually...

Advertising's Power

outside of the home to shop for something was very appealing to the consumer. The other big draw was the fact that the average lis...

Coca-Cola SWOT

firms such as McDonalds and at Disney Resorts. It may also be argued that research and development is a strengths with the way tha...

Financial Comparison of Coca-Cola and PepsiCo

(b) 10,406 11,374 18,038 20,351 Gross profit (c) (a-b) 18,451 20,570 21,436 22,900 Gross profit margin (%) (c/a x 100) 63.94% 64.3...