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Marketing Strategies and the Mobile Telephone Industry

In five pages this paper discusses mobile phone marketing with the primary emphasis upon Nokia but Siemens, Motorola, and Ericsson...

Market, Technology, and Smart Cards

In thirty five pages this paper discusses the financial and etechnology possibilities offered by smart cards in this market consid...

Forte Hotels' International Marketing Strategies

In fourteen pages this paper discusses development and global branding in a consideration of the Forte Hotel Group's global market...

UK, US, France, Germany, and Japan Stock Markets

In twelve pages this quintet of international stock markets are examined in terms of characteristics, features, size, and history....

Single European Market and the EU's Control of Mergers

In ten pages this paper examines regulation 4064/89 and Articles 85 and 86 as they pertain to the merger controls exerted by the E...

New Running Shoes' Line and Market Research

In ten pages this paper considers a new athletic shoes' line in an examination of appropriate market research with such approaches...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...

Decimalization of the Stock Market

In ten pages this paper discusses the stock market and how it is finally moving toward decimals after years of using fractions. F...

Marketing Strategies for The UK's Millennium Dome

This paper examines how inefficient marketing plans for the Millennium Dome hindered attendance and profitability. This five page...

Nike and Marketing

In six pages this paper discusses the challenges in marketing that are facing Nike. Eight sources are cited in the bibliography....

European Financial Markets and the Euro Currency's Influence

In eight pages this paper discusses how financial markets in Europe and elsewhere have been influenced by the single Euro currency...

Traditional to Customer Based Strategic Marketing Shifts

In eleven pages this paper discusses changes resulting from this strategic shift and its implications. Eleven sources are cited i...

Marketing Mix's 4 Ps

In five pages product, price, place, and promotion, also known as the marketing mix's 4 Ps are examined as each relates to product...

Journal of Psychology Research Studies on MPD

In five pages this paper examines Multiple Personality Disorder in a review of 5 research studies published in the Journal of Psyc...

Sports Drinks and Marketing Management

In eight pages this paper discusses Quaker Oats, Gatorade, the sports drink industry in a consideration of management, marketing s...

Ford Motor Co. Marketing

sales has been problematic, Fords former management believed that truck sales could carry the company until it could hit on a desi...

Southern Africa's SADC Led Peace Study Proposal

In five pages this paper presents a study proposal of the SADC that includes Southern Africa, Singapore, and Costa Rica in terms o...

Lunds Hotels' Marketing

In ten pages this paper examines the marketing strategies of this fictitious regional small hotel. Twelve sources are cited in th...

Understanding North America and Europe Through Arts Studying

In five pages this paper examines how North America and Europe can be better understood through a study of the arts and their poli...

Australasian Global Marketing and the Role of Technology

In ten pages this paper discusses global operations and the technological development's impact upon the Australasian region. Ten ...

Northern Africa and Dell Computers' Marketing

In five pages this paper examines Morocco as an attractive marketing location for Dell Computers in a consideration of its environ...

B2B Marketing and Opportunities for the Pharmaceutical Industry

In twelve pages this paper examines how the pharmaceutical industry can utilize business to business marketing in a consideration ...

Proposal on a Marketing Research Model

This tutorial consisting of eight pages and features a proposal for a marketing research model considering how such a project cont...

Restaurant Industry and Digital Marketing

In five pages digital marketing is examined as it pertains to the restaurant industry and the need to maintain presence through ex...

Practical Marketing Plan Development for a Small Business

market position will also be an issue regarding the competitive advantage that may be utilised in any marketing campaign. The adva...

A Proposed Acid Rain Study

In this paper containing seven pages a study is proposed to measure the effects of acid rain in Columbia River, Washington in term...

Ford's Kia Marketing

In five pages this paper examines the target market and segmentation for the Kia advertising campaign launched by Ford Motor Compa...

Marketing Research Firms and 'Unnecessary' Copyright Laws

In six pages the notion that copyright infringement laws are not necessary for marketing research firms that freely borrow from ex...

Marks and Spencer's Marketing

In twenty pages this paper examines how marketing problems have been successfully surmounted by Marks and Spencer in this consider...

Notes on Marketing and Strategy

In eight pages this paper examines acquisition advantages over startup, Porter's Competitive Strategy, and the marketing effects o...