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Marketing and Ethical Issues

In six pages ethical practices are discussed with the role marketers and marketing departments play in achieving honorable corpora...

Consumerism and Global Studies

products in a home come from a number of different countries across the globe. What is interesting to note, though, is that indiv...

New York Police Department Recruitment and Retention Study Proposal

In twelve pages this study proposal surveys recruitment and retention of NYPD officers. Six sources are cited in the bibliography...

Foreign Markets and the American Automobile Industry

meet the deadline (Jewett, 1998). The PNGV requires the Big 3 to work together in the research and development stages but then ap...

How to Market a New Watch

In five pages this paper considers how a new watch might be marketed in an examination of placement, promotion, and pricing. Four...

Qualitative and Quantitative Research Studies

At the same time, it is also the case that Black women...

Marketing Ethics and Their Evolution from 1960 until 2001

2000, p. 40). Nucifora believes that the best evidence of Kilbournes premise is Nikes extreme success with $120 footwear to fill t...

Market Segmentation and Branding's Effects

In six pages this paper discusses branding and how market segmentation is increased and reinforced as a result. Eight sources are...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

Foster Care Placements Research Study Analysis

The authors state that for children who are in foster care, it is well-known that there are certain factors which contribute to pl...

Sociological Research Study Planning and Conducting

This paper examines how a student can plan and conduct a single working mother sociological research study with data collection an...

2 Articles Studying Alcohol Use

In five pages 2 articles studying the effects of using alcohol are reviewed. Two sources are listed in the bibliography....

Aggregation Service Accounts and Marketing

In five pages this paper discusses how to market an online business service aggregate first to existing customers because of their...

Starbucks Coffee and International Marketing

In twenty pages this paper examines the global business rise of Starbucks, its successful international marketing strategies, and ...

Anthropological Studies of Monica Moore and Jane Goodall

In five pages this paper examines the importance of observation in ethnography in a comparison of Monica Moore's Nonverbal Courtsh...

Lloyd's TSB Private Banking Marketing

In six pages this paper discusses the marketing alternatives and resource application of an industry that caters to wealthy client...

3 Questions on Organizational Marketing, Operations, and Goals

In five pages this paper considers three questions pertaining to organizational values in a discussion of the influence of the mar...

Evaluating Benefits of Ability Grouping Study Proposal

minority students may be hurt by tracking and that they had seen their futures determined for them by tracking systems. The author...

1929 Stock Market Crash and Source Reliability

day (1998, 1). The author goes on to report more detail, saying that the trading volume had been approximately three times the n...

Virgin Atlantic Airlines and Marketing Communications

in order to become one of the worlds most recognizable airlines, recognized for quality, service and a good ride? How has Bransons...

Farmers Auto Insurance Marketing

large insurance companies - including Farmers - encouraged agents and independent salesmen to focus on life insurance sales. ...

NYC and the Real Estate Market After the 911 Attacks

days, and then everything went back to what was thought to be normal. After September 11, 2001, things would never be the same aga...

Ethics and Social Studies

or world. This self serving attitude is what Gutierrez suggests the classroom teacher strive to stem. He sees the soaring crime ...

Crop Insurance Target Market

harvest. Between planting time and harvest time lay a wealth of possible disastrous scenarios and events that can befall th...

Possible Strategies for Market Leaders Targeted by Ambitious Competitors

In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both rea...

4Ps Marketing Mix

asserted that the elements of the marketing mix were interdependent and each is equally important in the marketing plan (Borden, 1...

Book Review of The Study of Spirituality Edited by Cheslyn Jones, Geoffrey Wainwright, and Edward Yarnold

that on the evolution of spirituality in the Middle Ages. For instance, Anthony Russells article, "Sociology and the Study of Spi...

Satisfaction Guaranteed The Making of the American Mass Market by Susan Strasser

a constant state of change. Because of this perpetual fluctuation, mass marketing focus must remain ever pliable. Strasser...

Stock Market and the Influence of Technology

except that a certain financier over extended himself and caused several banks to fail that had extended him credit. This particul...

Marketing in Malaysia, Product, Price, Placement, and Promotion

first aspect of the product mix is to get the right product to fit the market demand (Anonymous, 2001). This is where the company ...