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Essays 631 - 660

Customer Satisfaction Levels for eBanking

faced by the banking industry has been the shift towards the online environment supported by technological developments, impacting...

Presentation for Customer Service Improvements

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

Improving Customer Retention - Useful Measures

strategy may also be considered, looking at number of times this promotion runs, and the response rate. The last measure may be lo...

Defining and Measuring Customer Loyalty

The writer looks at some definition to be used when undertaking research into customer loyalty. The paper starts with definitions ...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

Two Business Case Studies

seen as a soft target and make others. 2. If the decision is made to make the payment it would need to be undertaken in such a way...

CUSTOMERS AND BRAND RELATIONSHIPS

(approximately $1,600 million in 2006) (MarketWatch, 2008). Also, as of this year, the company is the main sponsor for NASCAR, whi...

CUSTOMER SERVICE: AN EXAMINATION IN THE AIRLINES INDUSTRY

2005). Even more interesting is that the "customer is always right" concept isnt true at Southwest Airlines (Taylor, 2005). "We ma...

A Good Customer Service Model

to use preventative measures to thwart competition and also to see that the firm stays on course. In order to create a viable an...

CUSTOMERS AND RELATIONSHIPS WITH BRANDS

exchange. Davis also points out that societal shifts in recent years means that consumers want more than simply a brand when it co...

UNITED AIRLINES, SOUTHWEST AIRLINES AND CUSTOMER SERVICE

the date of September 2: Fly out of Miami on United, rebook a flight on another airline through United or request a refund (Tweh, ...

Customer Retention and Maximization

other ties, such as technological or formal bonds (Dwyer and Tanner, 2001). The payoff from long-term relationships are obvious:...

Will Customer Service Improve with Employee Training?

an investment rather than a cost. In many instances the basis of the study is theoretical, or based on case studies in other count...

TOYOTA: BETWEEN SHAREHOLDER AND CUSTOMER

rushed new products to market too quickly without examining safety and reliability issues - thereby harming a variety of stakehold...

Toyota and the Influence of the Customers

and this has been allowed for in the way that products have been brought to market, there is also consideration of the way that th...

CUSTOMER SERVICE INDICATIONS IN A SERVICE-ORIENTED BUSINESS

the important elements of the service to be provided (with results for the customer) (Peros, 2006). Another is perception. This is...

RETAILERS AND CUSTOMER VALUES: A COMPETITIVE EDGE

that if banks use these customer values of speed, price and access (in other words, offering the right distribution at the right c...

TECHOLOGY AND IMPACT ON CUSTOMERS

to have access to the information so its understood how much of the product will be ready for launch and how much it will cost at ...

Internal Influences On Consumer Behavior - Starbucks

Starbucks experience, a time to drink coffee, sit and read, listen to music, chat with others. But, it goes further. The busy cust...

LOGISTICS AND CUSTOMERS

amount of expense (Dobbs, 2007). Wal-Mart is also known to place its own distribution centers in geographic regions that ...

Enterprise Rent-a-Car's Hackensack Customers

businesses of all kinds in Hackensack at the time of the 2000 Census (State & County QuickFacts, n.d.), but in 2007 the mean trave...

Strengths and Weaknesses of Using Systems Thinking in a Bank Customer Contact Center

being placed ion the staff canteen when eventually the staff do get a break, which may cause further delays as well as impact on t...

A Review of the Web Site Customers.Com

A 5 page review of the website. Patricia Seybold provides good advice for e-business and details success stories like Wells Fargo,...

Delta Airlines' Use of Customer Service Metrics

retain a sustainable competitive advantage. Influence of the Marketing Mix Chan (n.d.) states that the marketing mix - the ...

Do Customers Have Relationships With Brands

product placement and marketing. While branding is essential, it is not the only thing. The question regarding whether consumer...

An Analysis of the Notice Regarding Dispute Resolution Sent to AT&T Broadband (Comcast) Customers

in the Notice. It defines the terms "Dispute," "Comcast" and "Arbitration Provision" (Notice). Its fairly self-explanatory, except...

How Mercedes Benz have Designed Cars to Meet Customer Needs

Mercedes Benz is the oldest automotive company in the world, the writer tracks the way that the firm has designed the cars over th...

Customer Service In The Health Care Industry

CUSTOMER SERVICE IN HEALTH CARE Customer service is the lifeblood of every business; from the mom and pop operations with 3 emplo...

Customer Service, Good and Bad

delivery (Singleton, 2006). Nordstroms employees are instructed to "always make a decision that favors the customer before the com...

EDDIE BAUER, MULTICHANNEL MARKETING AND CUSTOMER PRIVACY

couldnt have foreseen how pervasive and important the Internet would become in terms of shopping and information gathering. McKins...