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Essays 541 - 570
The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...
attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...
In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...
In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...
In seven pages this informative text on the stock market is reviewed....
This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...
In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...
In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...
In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...
In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....
In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....
In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...
In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...
In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....
and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...
In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...
In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....
In five pages a student submitted case study on Dendrite's strategic position is presented in terms of choices regarding U.S. mark...
In five pages the markets of these soft drink giants are discussed in terms of competition, market limitations, and considers mark...
This paper assesses the pros and cons of publicly displaying pornographic materials and the harm such marketing can cause in 5 pag...
In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...
and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...
or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...
with the data being recorded often being predominately numerical, it is suitable to be used as a method of determining cause and e...
attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...
Recent trends indicate that the Australian wines may have a slight edge in the table wine markets due to their aggressive attentio...
marketing strategy. Not only will Rainbow Plant Food color the foliage but also at the same time it feeds the plant a healthy bal...
were snowboarders (Maguire, 1999). Since 1992, snowboard sales have increased by as much as 30 percent (Berner, 1997). Industry s...
have found their margins from intentional trading have been drastically reduced with the lack of need for hedging and the increase...
be somewhat doubtful as to the results they will get with the product, it was decided that television marketing would be important...