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Essays 181 - 210

Should Citibank Launch a Credit Card?

foreign bank to have to find other ways of competing. In order to gain access to the local market Citibank utilized innovative app...

Proposal to Market to McBride Financial Services

firm a large target market that may be divided into different segments, where there are many of the same needs, but there may be d...

A Credit Product for Small Businesses

then the loan may need to be made to the new business owner, or guaranteed by the owners. If the business does not meet the requir...

Tourism Communication Strategies

order to create appeal. Tourism may be a growing industry, but it is one that is made up almost entirely of discretionary...

Marketing Budget at Nike, Inc.

2009). The company generally allocates about 12 percent of its revenues towards marketing and advertising (Wikinvest, 2009). In ...

A New Product at Starbucks

to begin offering freshly=squeezed juice from local produce farms. These include both fruit and vegetable juices. The societys att...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

The Smart Car in the US

market, it many ways it was ahead of its time, however the last few years have been much better, by August 2008 the sales levels w...

Business Plan; Azam in Canterbury

advantage of differentiation in terms of the food that is offered and control costs so that the restaurant is profitable, this is ...

The Don Café; A Business Plan

for the founders. 2. The Business Concept The business plan is to open a new style caf? and shop in Canterbury. There caterin...

Sega and Nintendo An Analysis of Business Competitors

1999). Sega Dreamcast was introduced with a multimillion dollar marketing campaign in the fall of 1999 (Ham, 1999). Sega had pro...

How Airbus Competes with Boeing

Airbus were able to obtain a total of 7,181 orders and deliver 4,218 aircraft, while Boeing only gained 6,360 orders and delivered...

A Marketing Campaign to Encourage responsible Water Usage

a message that will be impact on the values and help to create a new generation of more water conscious citizens. The image of the...

Reactionary Strategizing - Target and Walmart

businesses in question, setting up the rest of the paper. Target Corporation enjoys a position as one of the largest retail chains...

Comparing the Promotional Activities of Timex and Rolex

undertaken in a localised manner. However, although there is the use of the internet it is the printed media and the telev...

Price and Distribution Stratagems of Rolex and Timex

special offers were prices are reduced, with the aim of increasing short term demand. This may be seen on the web site Timex.com, ...

Hackers Against Retail Stores

This essay focuses on the hackers that were able to access credit card data and information from Target's network. The paper repor...

Formation of a Marketing Strategy for a New Travel Product

The paper is the start of the formulation process to develop a marketing strategy for a new travel product. The product, aimed at...

Financial Analysis of Target Corp.

* Cost of sales basically tells us how much money is being invested into selling goods and services through Target. During 2002, ...

Camel's Cigarette Advertising Campaign Layout

Since most studies have shown that smokers tend to be drawn from the lower income brackets, it would therefore be appropriate to t...

Automobile Repair Racket Targeting of Women

1992 that of every dollar women spent on automotive repairs, fifty cents of that dollar were not necessary expenditures and at tim...

Urban Planning

In five pages this paper considers holistic alternatives to urban planning with a diagram targeting the congestion of inner cities...

Autistic Children Interventions

autistic children (Sallows and Graupner, 2005). In Sallows and Graupner (2005), 48 percent of the group were enrolled and perfor...

Marketing Plan for a Car Wash

been built in order to recover 95% of the portrait used, for reuse. This is beneficial in terms of the environmental aspects water...

Insurance Companies Should Cover Contraception

cost of birth control and this is a mistake. New legislation is necessary to require insurance companies to provide at least some ...

Contract Of Indemnity And Object Of Indemnity: Explanation

in the event that such a large payoff constitutes significant monetary losses. The basis behind reinsurance is no different than ...

Case Analysis of Montgomery Mutual Insurance Company

operation, Montgomery Mutual Insurance Company was demonstrating earned premiums in the amount of $480,000. Originally only emplo...

Collapse of HIH Insurance Ltd. and the Effects on Small Businesses in Australia

only a week before it was completed. Chief executive Ray Williams raised the issue with board members over dinner, telling the gr...

The Traditional Concept of Health Insurance

This 6 page paper discusses the important points a person needs to know when buying health insurance. The writer discusses such th...

UK Value Determinants and Long Term Life Insurance and Short Term General Insurance

limited guarantees. The Financial Times (3/3/99) reported that when Norwich Union bought London & Edinburgh in October of 1...