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Essays 601 - 630

Social Influences on Marketing; Winning and Retaining Customer Loyalty

a competitive advantage (Thompson, 2007). The issue faced by many companies in marketing terms is not only the way to comp...

How And Why Companies Benefit From Customers Breaking Rules

a fair value service. There are a large number of examples that demonstrate the way that companies can benefit from custome...

Amazon's Frontiers

(2000) refers to as pragmatists adopt the technology they know they will need in the future. Specifically, the Internet is seen a...

Quality Nursing Care

whoever the client might be, that is, an individual, family, group or community. The third provision indicates that nurses are als...

Introducing the Apple iPhone

that, Steve Jobs "stopped talking" (Elmer-DeWitt, 2007). His presentation "raised dozens of questions -- from the price of the pho...

Customer Services in Different Industries

As finished units are not kept in stock the customer service process begins prior to the ordering. To make an order the customer n...

Courting the Customer at Best Buy

billion. Increased revenues originate with higher same-store sales and revenues gained from additional stores opened during the p...

Six Sigma Dos and Don'ts

about Dell is its generally unhelpful help desk personnel, however. Virtually all of Dells customer service representatives are i...

Amazon.com Case Study

and start reading it straightaway, in the case of a CD they can listen to it immediately in a car. Ordering any product online mea...

Literature Review on Management of Electronic Commerce Customer Relationships

personal computer was gaining popularity, but was nowhere near what it is today. In discussing anything related to e-commerce, one...

Customer Relationship Management Strategy and eCommerce

reading. The white alone is easier to read, but with a list of goods all in block capitals, this is also more difficult to read th...

Dr. Sandra M. Finch's Dental Practice and Customers Role, Satisfaction, and Retention

returned, follow-up assessments must be made as to why the patient decided against returning. Was it dissatisfaction with the proc...

Hotel Industry and the Value of Efficient Customer Service

a guest that is tired, wants to book in, the reception em,ployees are talking to each other and slow to respond and then when the ...

Customer Service Orientation in the Healthcare Industry

and ties are the rule. The rules were relaxed for a short time in the nineties but management believes they were lowering their st...

Customer Management and the Fictional Sunshine DVD Rental Company

that pertains to the customer in addition to the product/service. Successful CRM implementations depend mainly on how involved emp...

Customer Relations Management

the client the greater the value then we can see that CRM is still limited. Financial institutions are one of these markets, yet i...

Two Studies of Information Technology

gratification and for some purchases the inability to see and feel what they are. These different elements are seen as reassuring ...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Technology of Customer Relationship Management

In twenty eight pages the technology of CRM is examined in terms of systems' technical proficiency and software. Ninety two sourc...

Fixed Rate Contracts and Acme Crating

In a paper consisting of nine pages the method development of designing fixed contracts for firms that are satisfactory to supply ...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Internet Banking

In a paper consisting of ten pages Internet banking is examined from customer and banking perspectives and also considers how one ...

Beyond Customer Satisfaction to Customer Loyalty by Keke Bhote

1970s were the first time that US industry copied the Japanese as they became entranced by the lure of quality circles. The eighti...

Business Success and the Role of Customer Satisfaction

In four pages customer surveys and marketing trends are employed in a consideration important securing customer relationships are ...

Leadership Secrets of Attila the Hun by Wess Robert

The main points of the book are the principles for successful decision making, delegation and negotiation, and building of morale....

Competitive Environment and Customer Retention

In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ...

Software Testing Business

In ten pages this paper assesses the satisfaction of customers in this consideration of a software testing business in a discussio...

Customer Service and Amazon.com

In a paper that contains five pages the history of this online company is provided, its plan for success, and customer service are...

Airlines and Customer Satisfaction

In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...

United Airlines' Marketing Audit

In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...