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Essays 361 - 390

Literature Review on Customers and Marketing

behavior models to real-world situations. Importance of Paper As David Hughes wrote in his 1979 textbook, Marketing Manage...

Customers, Weight Gain, and Restaurant Accountability

a personal decision and the effect is not singular but one of accumulative effect. For many it is deemed that the weight gain is s...

Customer Focused Strategy and Total Quality Management Analysis of the Walt Disney Company

Disney, the longtime leader among its competitors, has maintained such stellar status due to the vision of one man, whose approach...

Evaluating Quest Foods' Customer Service

information and make changes to accounts or orders on a 24-7 basis. This means that access to a web site where work can actually b...

Customer Service Outsourcing and Communication Issues

in the English language; India is a major exporter of software services and software workers" (India, 2003). India has enjoyed an...

Customer Satisfaction and Banks

The fundamental objective of services marketing is to "design, deliver and communicate a superior value proposition to your servic...

Customer Service Improvements and Total Quality Management

Assemble toppings 3 3 Prepare toppings 2 2 Load oven, set timer 1 1 (Bake pizza) 8 Unload oven, box pizza 1 1 Collect...

Real Estate and IRS Customer Quality Control Survey

by vote, but few if any could be expected to say that they like dealing with the IRS. Stories of abuse of power and of taxpayers ...

Customer Management and the Fictional Sunshine DVD Rental Company

that pertains to the customer in addition to the product/service. Successful CRM implementations depend mainly on how involved emp...

Role of Customer Relationship Marketing

of separate unconnected events, but an ongoing event that develops and changes and is renewed. There are different stages in rel...

Overview of Customer Service

service etiquette, must maintain a strong formula of being able to rectify unacceptable circumstances brought to their attention. ...

Tobacco and Customer Satisfaction Critical Evaluation

In seven pages this research paper evaluates the tobacco industry in terms of customer satisfaction. Twenty sources are cited in ...

AlliedSignal's Internal Customer Service

In ten pages this paper examines how internal customer service was increased through shared business services applications at Alli...

Customer Service Consultancy Establishment

culture; 3. Target areas for change, either directly benefiting customer service or indirectly by benefiting employees first; and ...

Organizational Behavior and Customer Satisfaction

changes. Gomes, et al. (2003) investigate a company in the textile industry, one that supplies knitted clothing to its cust...

Overview of Customer Relationship Management

the final consumer has led businesses to recognize that value contributions, from internal and external organizational members in ...

Home Depot Customer Service Management Case Study

The stores also offer numerous "free in-store clinics for honing home improvement skills as well as design and decorating consulta...

Creating Customer Loyalty at Boots

to increase spending. For example, most, including the Tesco and the Sainsbury and Visa Nectar card scheme give the equal of a 1% ...

Customer Needs and Total Quality Management

Customers, and TQM Opportunity A manager who is presented with the challenge of opening a new retail branch of a company in an ex...

Grocery Industry and Efficient Customer Response

In five pages this paper considers the management of grocery inventory through the ECR method and examines a grocery retailer's po...

Hospitality and Customer Care

cases when staying at a hotel or motel, it will be the front desk that the customer will call when a problem or need arises. How ...

Customer Satisfaction and Online Banking

customers, after which the responses will be subjected to statistical analysis to test the following hypotheses. The primary hyp...

Proposal for Marketing and Measuring Customer Satisfaction in a Local Company

stated the integrated marketing communications; "is a concept of marketing communications planning that recognises the added value...

A Questionnaire to Assess Customer Needs and Satisfaction

explanation, giving the reason for the survey; to assess the product and services needs of the customers visiting Java Coffee. The...

The Conflict in Customer Quality Requirements

As already noted, when looking at these not all are likely to be fully compatible, and it is up to the firm to find the...

The Value of Customer Relationship Management for Web Based Retail Operations

and has only a few stores, but has found that the online retailing environment offers a large potential due to the lack of geograp...

Five Stages of Customer Relationship Development

stage for months. The second stage is the early stage, is where some purchasing is taking place in the experience of the relatio...

Customer Satisfaction Levels for eBanking

faced by the banking industry has been the shift towards the online environment supported by technological developments, impacting...

Presentation for Customer Service Improvements

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

Improving Customer Retention - Useful Measures

strategy may also be considered, looking at number of times this promotion runs, and the response rate. The last measure may be lo...