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Essays 2011 - 2030

Jennie and the Sales of Mary Kay Cosmetics

the womans family and began selling the products as Mary Kay Cosmetics. The products have changed in form over the years, but the...

Purpose of Performance Appraisals

allow the employee and manager to work together more effectively in the future (Bacal, 2003). Given these two statements, we see...

Hewlett Packard and External Communications

to this information and as such there is not only PR and marketing information, but also more general information. However these...

Creating Customer Loyalty at Boots

to increase spending. For example, most, including the Tesco and the Sainsbury and Visa Nectar card scheme give the equal of a 1% ...

Customs of Chinese Marriage Since 1949 Introduction of Communism

from welcoming" (Watson, 1991, p. 350). The traditional rural peasant view of daughters is still that they are "excess baggage." W...

Student Posed Questions About United Parcel Service

solutions," which is reinforced with principles of "First in Coverage, First in Confidence, First Thing in the Morning." The overv...

The Tootsie Roll Co. and Microsoft

through change. While the firm has also been through ups and downs, it has fared well. In evaluating this case in respect to the...

Six Questions About Amazon.com Answered

to sell its own goods; promote the items of its many associated independent resellers; or promote the sites of its several retaile...

Overview of Customer Service

service etiquette, must maintain a strong formula of being able to rectify unacceptable circumstances brought to their attention. ...

Marketing Plan for Tiffany's

the popularity of any given item . . . but not necessarily in that order. Shopping and consumption have become tied up with far mo...

Old Spice and Men's Toiletries' Marketing

which retail for 99 cents, five cloths per packet with four packets in a package for US$3.79 to US$3.99 (Grossman, 2001). This pac...

Levi Strauss and Distribution Channels

In five pages supply logistics and distribution are among the topics of discussion in a consideration of how Levi Strauss is now u...

Ameritech's Customer Service

In ten pages Ameritech's many problems with customer service in the upper Midwest are discussed in terms of addressing these probl...

Management Tools for Success for Management: Mentoring, Empowerment, and Conflict Resolution

interaction between employees is encouraged. This type of work environment functions as one in which boundaries are defined, and ...

Product, Service, and Process Quality Management

could be corrected. Although it is hard to believe these days, such ideas were once considered wrong and were not used. Al...

Real Estate and IRS Customer Quality Control Survey

by vote, but few if any could be expected to say that they like dealing with the IRS. Stories of abuse of power and of taxpayers ...

Marketing and the 1990s' Banking Industry

and along with them are different levels of service. Much of the change that occurred, to make it all possible, really began duri...

Changing Departments of Human Resources

In four pages a student supplied case study considers how HR departments can be effectively changed in a discussion of customer se...

Legal Excuse of Mental Illness

rationale for this plea and the heart of its meaning. The desirability of even raising these questions seems hardly to have been n...

Competition Landscape for AT&T Wireless

while yet keeping the number of competitors at a manageable level. As a much smaller country (and one other than the US), J...