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strategy may also be considered, looking at number of times this promotion runs, and the response rate. The last measure may be lo...

on the type of product, for example, where the product is a fizzy drink and purchases are made several times a week loyalty will h...

to gain economies of scope and scale as well as use their buying power to gain lower prices. As such the prices to the customers m...

cancellation; however the airline transferred the flight to the next day. The student states they called in on the morning of Frid...

is one that seeks not only to provide for customer needs, but to exceed those expectations so the customer wishes to repeat the pu...

The paper is based on a case provided by the student where a telecoms company has committed itself to undertaking a strategy to th...

to maintain trust between the people engaging in transaction" such that customers remain entirely satisfied with the level of trus...

couldnt have foreseen how pervasive and important the Internet would become in terms of shopping and information gathering. McKins...

rushed new products to market too quickly without examining safety and reliability issues - thereby harming a variety of stakehold...

this tends to be more limited, The buyers appear to have gone into the shop with a more developed idea of what they are going to b...

the client the greater the value then we can see that CRM is still limited. Financial institutions are one of these markets, yet i...

that pertains to the customer in addition to the product/service. Successful CRM implementations depend mainly on how involved emp...

personal computer was gaining popularity, but was nowhere near what it is today. In discussing anything related to e-commerce, one...

reading. The white alone is easier to read, but with a list of goods all in block capitals, this is also more difficult to read th...

In twenty eight pages the technology of CRM is examined in terms of systems' technical proficiency and software. Ninety two sourc...

In five pages this paper considers the management of grocery inventory through the ECR method and examines a grocery retailer's po...

for a season two years before the products will find their way to Gap stores. It arranges for contract manufacturing in several c...

After implementing quality initiatives and becoming the first service organization to win the Baldrige Award, the company realized...

is not the case with hospital employees. Not only does their continual use of the cafeteria provide a more realistic view of the ...

culture; 3. Target areas for change, either directly benefiting customer service or indirectly by benefiting employees first; and ...

the final consumer has led businesses to recognize that value contributions, from internal and external organizational members in ...

advantage (Burnes, 1997). This would need to be undertaken with a programme of change and restructuring in order to gain the most ...

(approximately $1,600 million in 2006) (MarketWatch, 2008). Also, as of this year, the company is the main sponsor for NASCAR, whi...

In eleven pages this paper discusses changes resulting from this strategic shift and its implications. Eleven sources are cited i...

be used for repair and improvements, benefiting the tenants and other stakeholders who have an interest in the area (Wakefield Cou...

Mercedes Benz is the oldest automotive company in the world, the writer tracks the way that the firm has designed the cars over th...

the important elements of the service to be provided (with results for the customer) (Peros, 2006). Another is perception. This is...

businesses of all kinds in Hackensack at the time of the 2000 Census (State & County QuickFacts, n.d.), but in 2007 the mean trave...

A 5 page review of the website. Patricia Seybold provides good advice for e-business and details success stories like Wells Fargo,...

to have access to the information so its understood how much of the product will be ready for launch and how much it will cost at ...