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Essays 361 - 390
fees over the period of the license which complies with the matching concept in accounting. It may be argued that there was an imp...
a fair value service. There are a large number of examples that demonstrate the way that companies can benefit from custome...
to impact on the mass market providers rather than the upper market providers where demand is not as sensitive to economic conditi...
2003). There are many definition of corporate social responsibility, Kotler and Lee define it as "a commitment to improve communit...
a competitive advantage (Thompson, 2007). The issue faced by many companies in marketing terms is not only the way to comp...
illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...
returned, follow-up assessments must be made as to why the patient decided against returning. Was it dissatisfaction with the proc...
In a paper consisting of nine pages the method development of designing fixed contracts for firms that are satisfactory to supply ...
In meeting customer needs, many industries have moved to customer relationship management. This paper examines CRM, what has made ...
In four pages customer surveys and marketing trends are employed in a consideration important securing customer relationships are ...
The writer discusses the importance of correct brand management by the company and the customer sales representative. If the compa...
1970s were the first time that US industry copied the Japanese as they became entranced by the lure of quality circles. The eighti...
In a paper consisting of ten pages Internet banking is examined from customer and banking perspectives and also considers how one ...
In ten pages this paper assesses the satisfaction of customers in this consideration of a software testing business in a discussio...
In eight pages the benefits of customer corridor mapping and the ways in which it can be used in increasing customer satisfaction ...
In ten pages airlines and customer satisfaction are discussed in light of the number of formal complaints filed to the Department ...
In twenty pages this paper presents a marketing audit of United Airlines in a consideration of financial performance, customer dis...
In twenty five pages the Customer Relationship Management efforts of Webvan.com, Dickssupermarkets.com, HomeGrocer.com, Amazon.com...
Just before Thanksgiving 2013, malware was installed on Target's security and payments system that was designed to capture all the...
The writer uses statistics in a case designed to show how statistical analysis can help with the decision making process. Nyke, a ...
be looking for the best deal, the most service or facilities for the lowest price, where love is involved they may be looking for ...
Starbucks mission statement is concise yet provides a "plumb line" against which to measure decisions. The statement reads, Estab...
competitive advantage. Airlines have sought to do this in different ways, for example, Singapore Airlines used the smiling air ho...
for the customers that the new products need to be developed (Gumbus and Lussier, 2006). Other metrics were used, such as quality....
have created a framework in which practitioners can "develop innovative instruments to measure the relationship among" human resou...
the companys existing systems could not deal with the added demand for service. Eventually AOL came to be Americas largest ISP, l...
billion. Increased revenues originate with higher same-store sales and revenues gained from additional stores opened during the p...
that, Steve Jobs "stopped talking" (Elmer-DeWitt, 2007). His presentation "raised dozens of questions -- from the price of the pho...
about Dell is its generally unhelpful help desk personnel, however. Virtually all of Dells customer service representatives are i...
(2000) refers to as pragmatists adopt the technology they know they will need in the future. Specifically, the Internet is seen a...