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Essays 1021 - 1050

Local Markets' and International Brand Value Creation

range of reputable sources. These can be used to frame and explain the results that are obtained from primary research. It is also...

Marketing Strategies and PDA Marketing by SONIC

course, that was in the days before PDAs became popular. Still, Sonic could certainly take a leaf from Palms book and work toward ...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

The Religion and Government of the Ancient Egypt Civilization

of alluvium, i.e., silt, which has been deposited as a result of the annual flooding of the Nile for centuries (Lau, 1991). Lower ...

Marketing Campaigns and Marketing Models

repeat purchase in the car market is likely to have a gap of several years this may not be the best option. This model may have so...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Kingdom and Sowell's Views on America

into two very obviously distinct groups. These groups of citizens may not have the same political party affiliation or the same ec...

Societal Marketing and Green Marketing

of long-term health (Bernadette and DSilva, 2002). The Ricoh Group commented that such a strong movement towards green procuremen...

Fungi, Myocototoxins, and Sick Building Syndrome (SBS)

and mycotoxins: the latter are not essential to the life of the mould, but appear to have the purpose of giving the organism an ad...

True or False Animals Are All Created Equal But There Are Some That Are More Equal Than Others

existence is it considered more equal than others, which is why ants are stepped on with careless effort, a milk cow is destroyed ...

Animal Kingdom and Biodiversity

limited spatial patterns that exist. Gaston (2000) begins by stating that biodiversity is distributed in a heterogeneous manner t...

Chinese Businesses in the United Kingdom - Are They Successful?

study shows that the historical development of Chinese businesses in the UK have been at a higher level of integration than other ...

Strategy at and for General Motors

"employee pricing" incentives, eliminated Oldsmobile after a century of continuous production and formed alliances with others. T...

Nokia in China

market and market share is growing in a rapidly expanding market (Yin, 2006). For Nokia, or any of the companys existing or pote...

Interpretation of the 1967 Abortion Act and the 1981 Case of Royal College of Nursing of the United Kingdom v. DHSS

a criminal action. The case was brought to clarify this, and the key element was the interpretation of the law by the judges....

Judge Interpretation of the 1967 Abortion Act and the Royal College of Nursing of the United Kingdom v DHSS (1981) Case

Radioactive Substances Act 1948, section 3 (1) (a), the Therapeutic Substances Act 1956, section 9 (1) (a); the Drugs (Prevention...

Bulgaria and the Wine Import Impacts of EU Membership and the Impact of the Euro Currency Upon the United Kingdom Economy

in the field of political integration" (No Euro.com, 2002). Therefore, it is not the currency itself that is objected to, but the ...

Z-Wing Marketing Strategy

operators, or the market is dominated by only a few operators, even if they are operating under subsidiary companies giving a domi...

Planning the Marketing of a New Restaurant in Australia

in well with the current market trends. Opening a restaurant where the differentiation is gained not only with the menu itself, b...

Coca-Cola and Pepsi - Cola Wars

help to increase the overall market size, which has had significant costs. But as consumer tastes change and market demand shift a...

Proposed Marketing Strategy for a New Retro Sporting Apparel Firm

utilised for leisure wear and used as a fashion item. The firm will obtain the retro sportswear from a number of sources, includ...

Marketing for Nurse Practitioners

place to be bought by customers" (Ehmke, Fulton, & Lusk, 2012). Marketing ones abilities in the right networks is essential for an...

Motorcycle Riders are Older

action in their lives. There are now more people over the age of 65 than ever before and they are becoming engaged in activities t...

Bringing the iPhone and the iPad to the Chinese Market

with the products, but with the association with a lifestyle brand, changes may need to continue to embrace this differentiation. ...

Market Issues

off potential competition (Nellis and Parker, 2006). This provides some protection for new entrants, and it may be argued is likel...

Mainstream Marketing using You Tube and Mobile Devices

desires (Kotler and Keller, 2008). The aspect of targeting means that it is possible for firms to target different markets as the ...

Costco Selling Brides Dresses

keep operating costs low, with the firm in claiming that they are passing the savings on to their customers/members. This creates ...

Largest Chip Maker in the World

in the world. Intels mission has always been to advance semiconductor chips. Their mission for this decade it to "create and expa...

IMC for the iPad

and billboards. 1. Introduction Apple have developed a new product; an iPad. This is a new concept in terms of computing, a tabl...

Nestle - A Case Study in International Marketing

business paradigm wherein overseas expansion is necessary simply to remain competitive for many companies, rather than being reser...