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Essays 301 - 330

Marketing Strategies for the Chevy Volt

seem flustered with General Motors decision to emphasize the "40 mile range" of the Volt, seeing it as thoroughly unimpressive and...

Do Advertisers Have an Ethical Responsibility?

why this is so, one must understand that advertising is no longer merely an industry, but rather a full-on cultural force. In toda...

A Case of Trademark Confusion

properly! The development of trademark law was based on the desire to protect the interests of companies and to allow for distinc...

Marketing Analysis of Zara

market, who still likes to remain fashionable, but where prices may be more important, and therefore, the firm is able to appeal t...

Venture Capitalism and Biotechnology

the time during the 1980s during which biotech company Genentech first hit the stock market and gained incredible value during a w...

King's "I Have a Dream": A Rhetorical Analysis

a Dream" speech has, in the years since he delivered it, achieved an almost mythic status, both for its cultural significance and ...

The Dynamic Presence in Little Women, Jo March

This essay pertains to the way in which Jo March is portrayed in "Little Women" by Louisa May Alcott. The argument is presented th...

Discussion Questions on Public Administration

In a paper of ten pages, the writer looks at public administration. The effectiveness of bureaucracy is considered by an appeal to...

Mary of Plymouth by James Otis

This book review pertains to a book authored by Otis in 1910, which is designed to appeal to young readers and provide them with a...

Changing Meanings - Reconsidering Advertising Texts Regarding Beauty

The writer looks at two advertisements supplied by the student, designed to appeal to men with a dating agency providing contacts ...

Advertisements and Gender Roles

In a paper of four pages, the writer looks at gender roles as they appear in advertisements. Two classic ads for Coke and Pepsi ar...

Marketing Strategy Diet Coke in Great Britain

The writer examines the marketing strategy of Diet Coke in the UK. The marketing is examined, looking and the product price, plac...

Marijuana Decriminalization

bankruptcy of all marijuana prohibitions. Paper: Purpose Statement: The purpose of this speech is to provide the listener with ...

Customer Trust and Security of Information

to maintain trust between the people engaging in transaction" such that customers remain entirely satisfied with the level of trus...

World War II and the Debates over Indian Independence

of whether or not continued occupation of India was well-advised. 2. The critics of British rule in India supported immediate ind...

Questions on Ethics

actions that he would normally finds repugnant. Similarly, the captain of the guard who compels Joe to commit murder undermines Jo...

Notes of a Red Guard by Eduard Dune and Bolshevism's Working Class Appeal

life because of the tales my father told. Each day his return home would be accompanied by stories of what had happened at the fa...

Prison Programs - The Challenge of Political Interference

all areas of society. Not only does the incidence of crime detract from the quality of life of all citizens, but citizens must als...

The World Trade Organization and Appeals Criteria

What can be appealed? How does one distinguish between issues of law and issues of fact? Can factual...

Crime in the Newspapers: An Anomie-Oriented View

the crime being committed. First of all, the report indicates that the suspect was in his late 20s, had a beard, and wore a sloppi...

Targeting Advertisements Effectively

example of how ads must contain some aspects which specifically speak to the target market in question. The ad shows a young man i...

A Legal Brief

rapid movement in the apartment, indicating what they believed to be the suspects attempt to flee the building. The officers forc...

Intelligence Tests and the Subjectivity of Results

intelligence is not a singular definable trait, but that intelligence as a whole can only be understood and measured in specific c...

Health Care and Ethical Decision Making

Health ("Right", 2011). From an ethical perspective, one might also invoke the Kantian deontological theory of ethics to explore w...

Psychological Advertising: Offensive Content and the Impact on Self-Esteem

self to ideal image in ads F. Offensive stereotyped images of gender in foreign publications G. Differences in male and female re...

Outsourcing - The Negative Impacts

"outsourcing". The situation has become so dire that there are virtually no manufacturing jobs remaining in the United States. T...

Case Study - A Casino Changing its' Target Market

offering and without advantages such as location the firm may have found it difficult to attract sufficient customers away from th...

How Apple Has Marketed the iPod

be expected that the marketing would reflect this family of products, reflecting the aspiration lifestyle they seek to promote; wi...

Populations of Sea Otters Dwindling

match the numbers elsewhere. Today, Californias population of sea otters sits at roughly 2,700, or just about 20% of the populatio...

McDonald's and Problems with Marketing

psychological approach, not selling the product, but a perception and image that is associated with the brand. Marketing a brand ...