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Defining Public Relations

A 3 page paper providing several definitions of public relations, including the dictionary; the Public Relations Society of Americ...

Defining Public Relations

known as the two way street model of public relations, where there is an attempt to help communication take place bilaterally rath...

Defining Public Relations

free advertising for her and her company, which is now doing well. How might one explain this phenomenon? People tend to root for ...

Defining And Identifying Problems/Opportunities Between The "Public's Interest" And The "Public's Best Interest"

commercial activities and examine the effect on the society around them. This is no easy task, since an activity that generates m...

Public Relations' Role in Handling NCAA Basketball Scandal

his papers for him? Scandals of those types have been highlighted many times over the past two decades. The most important conside...

Nonprofit Organizations and an Evaluation of Public Relations' Economic Value

organization needs the strategic ability to change and/or reinforce public perceptions and thus, behaviors of individuals and orga...

Ashland Oil Fuel Spill of 1988 Public Relations' Critique, Ethical and Legal Analysis

issues that pertain to Ashland are as follows. First, Ashland had failed to obtain a building permit for the construction of the ...

Connection Between Public Relations and Public Option

find the Internet a valuable tool for public relations but it can also cause headaches, too. The Internet has added new public re...

Self Awareness Importance in PR Campaigns and Advertising

In five pages the pros and cons of this observation 'Self awareness and co orientation by members of a public are necessary condit...

Public Relations in a Race for to be Governor

This research paper examines the function of public relations within the context of a gubernatorial compaign. The writer defines p...

Different Definitions of PR

encompassing. In the formal definition of "public relations" provided by the Public Relations Society of America, the ter...

Role of a PR Organizational Professional

press, and publicity arising from those relationships (PRSA, 2002). These days, such relations can also be called "media relations...

Public Relations

that organizational functions have to do with what directly affects the organization and society functions are those things that c...

NUTRASWEET CASE STUDY

mention the fact that aspartame had been sent through the wringer. A manager, therefore, needs to basically factor public relation...

Southeast Asia Tourism and Public Relations Problems

persistent and consistent repetition of a few key points, rather than the big and sensational approaches. That is not to say that ...

Overview of Public Sector Organizations

In three pages this paper defines the public sector and its role in a consideration of various organizations....

Internal and External PR

If we consider relationship management this is similar to employee relations, and may beth be seen as usually undertaken internall...

Ethics and Accountability in Public Administration

construction, use and maintenance. Smiths point was that the structure itself may not be too costly in terms of initial outlay, b...

Simulated Interview with a Community Resources Director

The writer presents a paper with the results of a fictitious interview with an employee of a healthcare organization looking at th...

Media, Marketing, Customers, Public Relations, and Marketing Questions

that got more than five million responses" (Aaker, 1996; p. 240). 2. Explain why selling private brands often enables large retail...

Interview Regarding Marketing and Public Relations

technological advance has proven essential for both small and large companies alike, it has also come to represent a new wave of g...

AT&T Public Relations

it changed the formula for the beverage. Brand identity is a promise to the consumer. If the brand does something different, it wi...

Developing a Public Relations Campaign for Tesco

with the market place maturing and threats seen from existing competition as well as potential new entrants in some areas, especia...

The Functions of Public Relations

journalism and print (Public relations specialists, 2006). The duties of PR personnel include drafting press releases and getting...

Chapter Review Administration

This paper reports on a chapter in Classics of Public Administration. The chapter is about Public administration theory and separa...

Public Relations Campaign Development in Theory and in Practice

the resulting contamination has blown over both China and Burma, and looks as if it may also spread further west. The problem is...

Public Relations Professionalism History and Impact

In twenty pages this paper examines professionalism in a historical examination that also considers its public relations' impact. ...

Nike and PR

and its own corporate code of conduct, and more specifically, that women workers at facilities producing shoes were subject to und...

A Rumor Analysis

(Kimmel, 2004). In respect to this type of rumor, it seems that the one that predicts a dire flu epidemic each year is almost humo...

Skills Needed for the Public Relations Profession

make vital connections with consumers. To do this, he or she needs certain applicable skills. Obviously, a quiet person, or one w...