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Essays 331 - 360

Advertising and Marketing in Health Care

care, however, is relatively new. When other industries were revamping their marketing strategies, the health care industry maint...

Small Microbrewery Startup Business's Marketing Plan

cycle concept is a model that shows the unit sales trend of a specific product from the time it is first placed on the market unti...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Questions on Personal Sales and Marketing

One author quite aptly summarizes the changes that have occurred at Lowes over the past decade: "Lowes, a retailer once destined ...

Public and Private Sector Goods and Services and Marketing Communications

stated above, public service is a function that in most areas is just "there," existing to serve the people who have given the gov...

The Marketing of Neptune's Gold Seafood

to consider their core competences and develop a way forward looking at these, not only at the past strategies (Stalk et al, 1992)...

Mass Customization and Marketing Questions

of cable channels over the years has allowed television viewers to choose channels more in keeping with their tastes. As a broadc...

Recycling Mobile Telephones; A B2B Marketing Plan

This 10 page paper outlines a marketing plan for a company looking at the reverse supply chain to acquire second hand mobile (cell...

International Marketing

difficult competition a mature market in the home nation may push a company looking outwards towards developing markets. Opportuni...

The Marketing Information System

customers are buying, and what they are buying together, at the same time. Associates speak freely with customers, and the inform...

Motorola's Quest to Regain Market Share in China

European competition and finally local competition seriously reduced Motorolas market share. 2. What were the forces that contribu...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

Marketing Communication; Coca-Cola, Pepsi and Sainsbury Own Brand

the benefits of their product. The use of association has been utilised for over a century, but it has been in the tell mode. Toda...

Marketing Issues; Segmentation

in the way marketing takes place. 2. The Importance of Segmenting For the marketing of a product there are three main ing...

Business Plan; Groovy Rags

Groovy Rags has the aim of filling the gap with a highly differentiated, but fashionable, range of clothes and accessories for me...

Marketing Products, Services and Social Efforts

well. Product. The product, obviously, is that thing being sold. It does not need to be a tangible good, it can...

How Has Services Marketing Shaped The Concept Of Marketing For Organizations

low level of accompanying services, these may be goods where there is a reliance of sales, such as car sales, the goods are the co...

Business and Free Trade

a while, products all look alike and quality declines. Consumers will buy them or they will not; in any case producers are able t...

Creating Operational Efficiency While Sustaining Competitive Advantages

was bought out by a competitor, due to the inefficient operations failing to create a profit (Anonymous, 2007). Other companies, s...

General Motors and General Electric - Comparing Turnaround Differences in Corporate Governance

to change the business of GE and focus only on the sectors where the company felt it could be number one or number two. Therefore,...

Technological Developments in the Shipping Industry

features in place to address problems if they occur. So too do the new transport ships. Many ships today, for example, are doubl...

NASA's Effect on the U.S. Economy

the areas in which it operates sites (Reddy, 2006). NASA Langley was the object of one of the investigations seeking to identify ...

Political Marketing in Greece

the voters are in the position of consumers, making a purchase decision based on the available information (Lilleker and Lees-Mars...

Team Management

process. The result of this input can have a direct impact on budgets, cutting running costs and possibly saving investment costs....

Music As Sedation for Children

was evaluated using the Beth Israel Medical Center flow sheet sedation scale (Loewy, et al, 2006). If, after 30 minutes, the patie...

Collaborative Learning Communities

2007, p. 166). Livesay, et al (2007) point out that participation in professional collaborative learning communities helps teach...

Disease Surveillance; A Literature Review For Research Into Attitude And Practice Of Ministry Of Health Physicians Toward the Surveillance System In Saudi Arabia

a history of proactive surveillance beginning in 1933 when a rule decree was implemented in order to help prevent the spread of co...

Interpersonal Communication/Listening Skills

comprehend orally, I find that taking notes is helpful, particularly a list of steps. However, as the text indicates visualization...

Scholarship (True Historical Analysis) And Contemporary Entertainment (Popular Culture): Erroneousness And Embellishment

the directors chose to employ properties of historical revisionism speaks to the inherent influence the concept of truth versus fi...

Technology and Is Used for Operations Management in Healthcare Practice

also changing. In the past the systems were being used in a more limited manner, with more emphasis placed on aspects such as busi...