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Essays 121 - 150

Individual College Athlete Marketing

In five pages this paper examines the definition of amateur status by the NCAA in a consideration of how individual college are ma...

1990's ADA

any new structures being built and alterations to current structures to comply with the Act (The ADA: A Brief Overview, 2002). The...

Indian Telecommunications and Regulatory Capture

question for this paper will therefore be if and why the phenomenon of regulatory capture has occurred in the Indian telecommunica...

Marketing Product and Price

important to realise that price can be very distorted in the eyes of the consumer, with price perceived by reference to other comp...

Definition and Accuracy Assessment of Efficient Market Hypothesis

in a logical manner; "An efficient market is defined as a market where there are large numbers of rational, profit-maximizers, act...

1987 Marketing Case of the Vancouver Public Aquarium

request for restricted hours for school groups. Alternative Solutions The VPA in 1986 offered the availability of six school tour...

What Price Theory Means and the Regulatory Impact of the Government

supply and demand is often shown as a graph. The demand line is that which shows the quantity demanded by the consumer will increa...

Global Marketing of Gordon's Gin

The approach may vary, with a totally standardised approach, all marketing and advertising the same with a single campaign. If a c...

Breathe Right Strips Case Study

$45 million a year; demonstrating the companys ability to leverage the first mover advantage. Since then the company has moved int...

Marketing Report; Container Shipping in the Mediterranean

handled (ISL, 2005). However, this alone does not indicate that these are suitable ports or whether or not these are the ports tha...

Marketing Status

as a ready competing, the same market that Status is trying to compete in. We will look at both the market in South Africa and the...

Introducing a Wine into the Chinese Market

country under Mao Zedong and the country was then run as a dictatorship (CIA, 2008). The result of this was that everyday lives of...

Reviving and Re-launching Wendy's

with highly aggressive firms such as McDonalds and Burger King. Several advertising campaigns filed, including the "Thats Right" a...

Marketing Decisions for the Italian Launch of Pringles

& Gamble already understood. One of the challenges of the Italian market was a high level of difference in consumer patterns compa...

Issues and Challenges in the Carbon Offset Market

avoid the need for further intervention. The first consideration may be the way in which the voluntary market is utilized, it app...

The Concept of an Efficient Market

of evidence for investment managers and investors gaining consistent above average profits, there is evidence that abnormal return...

AIBO in the US

space, as such the role of a pet in a confined space, or where pets are not allowed by landlords, is not a large market. However, ...

Electronic Media and Direct Marketing

of millions of potential consumers with few barriers (Phelan, 1996). This saw an initial rise of the use of marketing through the ...

Entering the Chinese Market with a Cosmetic Product

it is worth noting that China still counts Taiwan as one of these provinces and there is ant the special administrative region of ...

Marketing Research for Kudler Fine Foods

or industries, so that they can lead their own organizations to higher levels of positive business results. Social factors ...

Relationship Selling

create trust between the buyer and the seller and the needs of the buyer are understood by the seller who makes efforts to overcom...

The Alteration in Relationships from Objectification to Subjective Interaction

the orders given. The pace was not rushed, but was very efficient, It becomes noticeable at this point how difficult it is to chan...

PRM, ERM, and CRM

to a positive corporate climate. Loyal employees will always work hard to enhance the organizations reputation and business. Par...

A Rational Communication Self Analysis

In ten pages this paper discusses relationship communication and the factors that can influence it including self deception, self ...

Teaching Profession

first teacher was God who taught Adam and Eve in the Garden of Eden. In a more secular context, the next formal teachers would hav...

A Definition of Knowledge Management

application of knowledge to maximize an enterprises knowledge-related effectiveness and returns from its knowledge assets" (p.1-6)...

Russia and Georgia

Another region involved is Abkhazia and apparently, with the peacekeeping elements in place, there has also been Russias support o...

Defining and Measuring Customer Loyalty

The writer looks at some definition to be used when undertaking research into customer loyalty. The paper starts with definitions ...

Innocent by Reason of Insanity

The concept of insanity has been shaped by a number of forces. Generally, however, the concept of...

Theory Practice Educational Leadership

the mindsets of subordinates, building trust, and encouraging followers to be leaders (Lulee, 2011). In todays educational system,...