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The Internet

in ways that are harmful. They may cheat on a spouse, spend so much time online in chat rooms or gaming sites that they neglect th...

Service Characteristics and Consumption Trends That Impact on a Travel Agent

their co-travelers. The same research also indicated that the individuals choosing packages would often be those that had the lowe...

Case Study; Freedom of Speech and Satire Criticizing a Company

attentions to flaws, such as unfairness, stupidity and existing vices. The first amendment has been found to protect the use of sa...

The Dissemination and Marketing of Music from Tin Pan Alley to the Modern Day

publishing of magazines or stationary (Tawa, 1990). The main method of distribution involved composers approaching the publishers...

Sears: Electronic Versus Print Marketing

evaluating Sears, for example, a firm that is well known to the majority of Americans, is its brand image truly successful? How do...

LEGAL ANALYSIS: BUG INC

the domain name is not similar in terms of product or service, there is no physical proximity of goods or services and its unlikel...

INTERNET MARKETING AND CONSUMER BEHAVIOR

open the discussion, well first point out the differences between traditional marketing and that used for the Internet. Traditiona...

Reallocating Marketing Budgets

found that Internet technology is very often an inexpensive and profitable way to advertise their products and services. Many com...

TECHNOLOGY AND ISOLATION: TRUTH OR NOT?

technology is putting people in touch with strangers on the other side of the world, its also taking away "face time" from family ...

China and Internet Negotiations for the 2008 Olympics

IOC officials who had negotiated with the Chinese Olympic organization in relationship to sensitive sites that "would be blocked o...

Marketing EMI Music in the Digital Age

that will remain the same, the firm needs to music to sell that is attractive to the market. This is an area where EMI have a prov...

Value Of Wholesalers

other words, it is wholesalers that make the product available to the customer, usually a retail outlet. They provide the quantity...

USE CASE FORMATS FOR WEB DESIGN AND INTERNET-BASED ADVERTISING

A use case, in its most basic form, involves a sequence of actions offering something as a measurable value (Ambler, 2006). In the...

The Internet: Modern Necessity

have the income they do have. This is also the case for many independent or self employed people who use the internet to sell t...

How the Internet Is Transforming Marketing

many homes across the globe, evening the playing field between large and small companies and overcoming international trade barrie...

Children: Safer From Online Predators At Home Or At School?

are alerted to any number of events encoded by the instructor. While this serves as a viable means by which to supervise a childs...

The Music Industry

and many up and coming artists choose to have an agent represent them. The agent will help them to get work, but in exchange, they...

Advertising on the Internet; Creating Pull for Bricks and Mortar Stores

should have great potential for companies with larger resources to create pull in the same way. A company such as Estee Lauder may...

Net Neutrality

however, recognize that the Net depends on a certain infrastructure and that components of that infrastructure are owned by variou...

Amazon.com and the Italian Market

never seen itself as being constrained to the segment of the online market it was merely starting in that area. Today the company ...

The Likely Effects Of E-Commerce On The Future Of Book Publishing

issues may still have the potential for a very large impact. The idea of the e-book is that a book may be bought in electronic f...

Computers in the Classroom

the classroom generally will demonstrate that integration of the net does lead to a rise in access to information (Castellani, 200...

Marketing an Entertainment Service

the films have to be aired, there is a great demand for films and programs that have not yet seen the rights sold for television a...

New Perspective Through Cyberspace

were the primary users of the Internet a few years back. Today, however, women are just as much a part of cyberspace as men and th...

How Has The Internet Affected Life

eliminating any bias a person may gain by seeing the disability instead of the person (Cohn, 2000). Computers, fax machines, the ...

AT&T and VoIP Technology; Strategic Issues

U.S. Department of Justice and AT&T. It was at this time that the environment was changing, competition was seen as good for the i...

Environmental Factors That Affect Marketing

removes geographic boundaries, allowing even the smallest company to participate in the global marketplace. Coca-Cola has careful...

Designing an E-business Application for Starbucks

crowded market of hundreds, the inability of users of a single ISP would not be of great concern. The difference here is that AOL...

Impact Of Globalization On Universities

in the United Kingdom, Australia, New Zealand, Canada and the United States hold their classes in English (Altbach, 2004). What is...

The Dangers of Internet Gambling

Oct. 2 after the U.S. Congress passed a bill over the weekend that will effectively outlaw Internet gambling in the worlds largest...