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Essays 451 - 480

Toshiba Tablet PC

the markets within which its most commonly used" (p. 10). Toshiba Tablet PCs have the ability to store handwritten notes as searc...

Market Analysis of BOH Tea Company

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Architecture and Marketing

while attracting the customer. Promotion, as we mentioned above, is letting the target market know about the product (or service) ...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

RotoZip® Marketing

In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goa...

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Christian Church and Generation X

In twenty five pages this paper examines how the Roman Catholic and Protestant churches have been affected by the 40 million Gener...

Baby Boomers and Medicare Problems

In five pages this paper examines the statistics regarding the generation of Baby Boomers and how this has affected Medicaid and M...

Orphan Warriors and the Manchu Fall from Power

Orphan Warriors: Three Manchu Generations and the End of the Qing World by Kyle Crossley is a portrait of the Manchu minority in C...

Writers of the Beat Generation

Gary Snyder, Allen Ginsberg and Jack Kerouac are discussed in the context of this paper that focuses on the beat generation. Vario...

Analysis of Things Fall Apart by Chinua Achebe

In a paper containing three pages the postcolonial turmoil existing between Europe and Africa is the focus of this paper in which ...

Chinese Female Immigrants

In a paper consisting of sixteen pages the generations of Chinese females who journeyed to America between the years of 1875 and 1...

Jamaica Inn by Daphne Du Maurier

In a paper consisting of 5 pages the ways in which the author employs mood and foreshadowing in the generation of suspense but als...

Beat Generation Poets Gary Snyder, Lawrence Ferlinghetti, and Allen Ginsberg

In 7 pages an overview of these 3 'Beat Generation' poets and their influence are presented. There are 5 sources are cited in the...

Sheldon Natenberg's Option Volatility and Pricing

In seven pages this informative text on the stock market is reviewed....