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Micromarketing

campaigns. In both cases there are smaller target markets, which may be identified by way of different factors, such as geography,...

GIS Case Study

given regarding the way the system work, if we look at the inputs, the transformation process and the outputs we can consider the ...

China and Credit Card Marketing

situation in China as well as the life cycle of the credit card as a product or service. China has been accepted into the World ...

Measurement Inc. Decision for Purchasing a Computer System

than sixty employees, four managers and a senior manager who reports directly to the president of the company. This senior manage...

AIDS, Morality, and 'Cheap' Drugs for Africa

result in drugs no being developed. Conversely, where the drugs are required, and profits are being made in the developed ...

Case Study of ISO 9000

studies for a small company, as SMIC is described, where there are already compliant system in place it is projected that costs wi...

Marketing Campaigns and Marketing Models

repeat purchase in the car market is likely to have a gap of several years this may not be the best option. This model may have so...

Opportunities Provided by eBusiness

businesses with "new ways of organizing production and transacting business" (Laudon and Travor, nd). E-commerce is not restricted...

A Case Study on Accounting

applicable, as a loss of ?5 or even ?9 would be less than a loss of ?10. However for the purposes of this paper, and as it is know...

Reduction of Trade Barriers and INCOTERMS

with their specialist mercantile courts prior to its absorption into common law (Goode, 1995). The maritime courts during this tim...

A Case Study on Accounting and Financial Analysis

is the net profit margin that also has all other expense deducted from the operating profit, this may or may not include interest ...

Liability and Environmental Law

being greater than only the surface a survey undertaken in the 1980s in London by the London Waste Regulation Authority. Here the ...

United States and the Implications of Mad Cow Disease

epidemic in January 1993 (Center for Disease Control, 1996). By 1996 the outbreak had slowed to only an approximate three hundred...

Marketing the Visiting Nurse Association

even through government agencies (Visiting Nurse Association-Omaha/Southeast Nebraska, 2002). Various programs and services are sp...

Company Names and Corporate Law of the United Kingdom

for Software Services Ltd to change their name there would need to be the use of the word limited at the end of the company name, ...

4 Types of Accounting Dissertation Proposals

some difference. The major difference is the culture and the economy. It is hypothesised that there will be major difference in en...

Products for Financial Services

investment value is very low, but there may be a value if the policy is cashed in early. Unit Trust. This is a pooled investment...

Turkey's Market for Disposable Diapers

people, 27 percent of whom are below the age of 14 (Turkey). As a developing nation, Turkey still retains a high birth rate of 17...

UK Law and Consumer Protection

definition of a consumer. In 19589 when the Molony Committee was set up in order to consider the way that consumer law should deve...

Quicktrip Donuts Marketing

Because of this, Krispy Kreme stores and outlets attract customers in droves. There is probably little surprise as to why Quiktri...

Parliamentary Sovereignty and EU Membership

Parliament invited William of Orange and his wife Mary to take the Crown on the proviso that they abided by the Bill of Rights. Th...

Dental Practice and the Marketing Professional Services

greatly affect its bottom-line performance. The four Ps - product, price, place and promotion - provide a method of breaking down...

Overview of the International Pharmaceutical Industry

to beat the competitors to market with the latest drugs (Active Media, 2001). Thus is why it is intensely research and development...

Information System Effectiveness Measurement

In five pages this paper considers how to measure a company's IS effectiveness. Five sources are cited in the bibliography....

International Marketing and the Formidable Barriers of Culture

some massive mistakes and marketing has required backtracking and a new launch with different branding messages. One of the first ...

Business Considerations for the Establishment of an Internet Website

mail order, digital television and even fax (OFT, 2003). The main elements of the act is that consumers need to be given informa...

Conrail Bought by CSX

their services. Across the industry, operating ratio "(defined as the ratio of operating expenses to operating revenues...)" (Mil...

Implementation and Processes of Quality Management

like the implementation of a quality plan for a shipping company however, La Lopa didnt hang up his keys one day and decide to go ...

Overview of Family Law Issues

aimed at child protection either form physical or metal abuse or to protect their morals as well as to protect the freedom and rig...

National Health Service and Community Care Act of 1990 and Depression Treatment

diagnosing it. It is not as if depression is difficult to diagnose. What is difficult is getting clients into facilities and to ad...