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Essays 541 - 570

Thomas Frank's One Market Under God

dot.coms are in great part responsible for the changes. These young people shed the suits and adopted street-wise jargon, flauntin...

Marketing Analysis of Haagen Dazs

quickly (Haagen-Dazs, 2002). Haagen-Dazs was sold to The Pillsbury Company in 1983 and the brand has now expanded into nearly 60 ...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Home Depot's 5 Year Marketing Plan

products but that has grown to the point where the average Home Depot store has approximately 130,000 square feet and stocks betwe...

Palm, Inc. Marketing Plan

Palm became the definitive name in hand-held devices, and until recently, has enjoyed being at the top of the heap of this particu...

Marketing Analysis of Xerox Corporation

attempt to narrow the gap between itself and Hewlett-Packard, Xerox purchased the color printing and imaging division of Tektronix...

Travel Agency Marketing

with the data being recorded often being predominately numerical, it is suitable to be used as a method of determining cause and e...

Target Marketing Methodology

illnesses; but the actual customer will be the medical clinics, doctors or hospitals that would need this technology in diagnosing...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

Gap Customer Service and Marketing Communications

and other community events, marketing communications is another area in which the GAP can make its presence known. One way in whic...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

Major Title Company Marketing Plan

to how a given product relates to the potential consumer. The catchy buzzword -- user-friendly -- must now apply to all segments ...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Market Analysis of BOH Tea Company

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

Fitzgerald's Literary Influences, and His Influence on Literature

and actually wrote several novels and short stories during the period ("F. Scott Fitzgerald"). Interestingly, his novels were neve...

Napoleon Bonaparte: The Influences on Him and How He Influenced the World

might say in fact that he was slightly ahead of his time. Yet, in addition to having been an important figure and brilliant strate...

Marketing Issues for Banks

way it can help an organization define its marketing capabilities and understand the environment within which it is operating (Min...

Cadbury

chocolate, chewing gum and candy. They are competing with a number of other phones that have a range of interests and different ba...

Apple; Marketing and Position

on of the target groups for the iPod, she like to listen to music on the go and wants to have up to date fashionable items. The iP...

Contemporary Egyptian Art in a Global Context

been contemporary Egyptian art. 2. Contemporary Egyptian Art and its Historical Western Influence Egypt has been influenced by w...

Why is South Africa an Attractive FDI Target?

This eight page paper considers the attractiveness of South Africa as a destination for foreign direct investment. The paper start...

Analysis of the Internal and External Environment for XYZ Childcare

Low interest rates make increase potential for borrowing for expansion Increased costs, such as insurance and heating. Gradual, ...

Do Pure Play Internet Banks Create Value?

This 58 page paper looks at the way in which pure play internet banks, such as First Direct and Egg, may be able to create value. ...

Last Samurai & Breakfast at Tiffany's

pain and trying to find herself as she divorces herself mentally from her poor beginnings when she was married at fifteen to a hor...

Environmental Analysis for the Management of a Premium Model

exit this can be an attractive business for new competitors. The second of Porters five forces we will consider is that of ...

Influences That Impact on Supply and Demand within the Aviation Industry

flux, with both the supply of the product varying, and the amount of demand also fluctuating due to other related factors. If we c...

Increasing Foreign Direct Investment - A Research Proposal

achieved? 1.1 Aims and Objectives The aim of the research to look at the way that Saudi Arabia may increase the level of foreign ...

Future Issues Impacting on Pathology in a Teaching Hospital

as well as retaining accuracy. The epidemic may not reach the levels that have been speculated, but concern regarding the potentia...

Influences on the Demand Following a Change in Price

this we need to look at the concept of elasticity. To look at the concept of elasticity, it is first necessary to consider the ide...