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Essays 451 - 480

Razor Advertisement Analysis

by men which are targeted at women, as gift-buyers, but they would tend to emphasise the advantage to the buyer, rather than to th...

2004 Articles on Personal Computing

the world even more than the Internet alone, were looking at huge storage and filing and tracking problems. That means were also g...

Magazines for Children and Gender

(2002). Pointing out the gender stereotypes is a good idea but not all publishers are guilty of this practice. Some take the other...

Popular Media and Journal Articles Compared

We would therefore expect to see a basic similarity of content between the two articles, but considerable differences in the way t...

Industry Position of Vogue Magazine

a particular advertisement that appears in the book. But while all print media contains fashion to an extent, fashion magazines ca...

Crestfield Furniture

has an employed sales force that do not work for anyone else, instead they get a salary and then a small commission on the sales. ...

Repositioning Harpers Bazaar

the product, the features it offers, the use of brand names, the sizes packaging and presentation. In repositioning the magazine i...

Internal Influences on the Marketing of Harpers Bazaar Magazine

however, in some instances it is also possible to bring in that expertise. Harpers Bazaar brings in some expertise with special f...

Coke IMC Plan

soft drink. Further, younger consumers generally have fewer concerns over weight. Younger consumers greater levels of phys...

In Defense of Gaming

the most important issue is "the way youre thinking that matters" (Johnson 40). In other words, Johnson focuses on the fact that ...

A Marketing Campaign to Promote Tasmania as a Tourist Destination

is going to be that of soft eco tourism. This is a viable growth market. Eco tourism, in general terms is perceived as a form of t...

Bond Risk Article Review

of the failure of the organization, bondholders will be acknowledged soon after commercial lenders. Wang (2009) writes, "In...

Media Law and People v. Larry Flynt Film

around the Supreme Court Case of Jerry Falwell v. Larry Flynt. A few months prior to Hustlers magazine interpretation of the prin...

Fictitious In House Journal Production Process and Stages

In eleven pages this paper considers an in house journal production in a fictitious scenario that includes various aspects of the ...

TRAVEL MAGAZINE STRATEGY

write the articles and they have to be laid out on the page and printed. And oh yes, probably someone to answer the phones. How mu...

Sports and Target Marketing

in targeting the audience with the type of information and article they are interested in. When the readership is gained advertisi...

Magazine Fashion Content and Target Marketing

magazines, unlike the female fashion segment. Magazines such as Cosmopolitan and Essentials, both of which have a female target au...

1990s' Consumer Influence of Fashion Magazines

that models depicted in todays magazines, because they are tall and thin, only represent 5 percent of the population and are impos...

Social Perceptions and News Magazines

over the Washington-area sniper who began shooting people at random during the latter part of 2002 (Abramsky B11). Even while "th...

Sexual Images of Women in the Media

to satisfy the demand of their target market. Each of these magazines will appeal to a different sections of the female populati...

Magazine Culture and Women

together as a result of the magazines they choose to read. This results in the strengthening of the womens voice and societys ten...

Questionable Ad Replacement or Continuation Report Example and Recommendations for the Magazine Living Well

articles and features. In addition to analysis of our reader population, I have included recent research study findings in regards...

Marketing Communication Plan for Launching a Hair Gel

The first mover advantage is the advantage attained when a new product is brought on the market. There is a small window...

An Example of a Bad Print Ad

most people would probably turn the page and move on, because the text of the ad describes the process of making diamonds, as well...

American Cultural Contributions of Elvis Presley

latter, which was written by singer/songwriter James Taylor, became a staple of Elviss extensive musical ensemble, performed at vi...

Analyzing 10 Print Ads

the camera and images that give the appearance of a traditional SLR camera. This is an advertisement that could be used in many cu...

Magazine Advertisements and Emotional Appeals

the recipients attitude toward the ad, the advertised brand, purchase intention, and actual purchase" (Stephens 137). In many ins...

How Warner Bros. Uses the Web as Discussed in Billboard Magazine

in order to broadcast these artists over the Internet. Warner Bros. Inc. was quick to recognize a prime opportunity by coming abo...

Overview of Honolulu Annotated Bibliography

offices. Cowing Sue (ed) Fire in the Sea : An Anthology of Poetry and Art (1996) Honolulu University of Hawaii Press. This book ...