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The Nike Corporation in the 1990s- a Case Study

shoes and clothing as the product it chose to market. "The design elements and functional characteristics of the product6 itself ...

The Business Strategy of America Online

to form an Internet service "with the simple objective in mind of making online services more accessible, more affordable, more us...

Relating Activity Based Costing to the Manufacturing Sector

in a "verb-adjective-noun" grammar convention such as: analyze claims, process batches, make copies, determine eligibility (of cla...

Global Stabilization Sustainability and OPEC

In eleven pages this paper discusses OPEC in a consideration of the effects of globalization and wealth distribution. Six sources...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Global Health Care Issues

In twenty pages this paper examines international health care issues in an assessment of problems including planning regulations, ...

Montclair, New Jersey's Municipal Demographics

In six pages this typical suburban U.S. town is examined in a consideration of its municipal demographics including its geography,...

Film Distribution and Production

This paper examines various aspects of the film industry, such as economic, legal, and technical production and distribution issue...

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Sheldon Natenberg's Option Volatility and Pricing

In seven pages this informative text on the stock market is reviewed....

Distribution and Value Economic Theories

In 1776 Adam Smith defined capitalism in The Wealth of Nations. His theory became the theoretical basis of the United States econ...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Distribution and Environmental Issues of the EU and McDonald's

In ten pages this paper examines how the European Union's environmental protection and distribution requirements impacts upon McDo...

General Information About the USA

This paper presents a general information overview of the United States and includes history, culture, and population diversity in...

Conducting Business in Chile

In twelve pages what needs to be considered when conducting business in Chile is discussed in an overview of the country along wit...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

eCommerce Strategy of Dell Computer

In sixteen pages Dell's ecommerce strategy is examined in a direct distribution business model discussion. Fifteen sources are ci...

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Studying International Management

think they have a deal, serving the wrong menu, or scheduling a meeting at the wrong time can initiate bad feelings and kill an ot...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Study on Norway's Market Attractiveness

In eight pages this study considers imports of sports drinks and the market potential of Norway. Four sources are cited in the bi...

Global Business and Harvard University

In ten pages this research paper considers how the management and marketing of Harvard University qualify it as a global business ...

Multi Level Marketing 'Future of Marketing' or Scam?

1995). With more than 12,500 direct employees, Amway also claims to have more than 2 million independent distributors globally. ...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Manufacturing and Activity Based Costing

In this paper consisting of nine pages the effects of activity based costing in terms of a distribution system are observed from t...