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Essays 601 - 630

California's Gubernatorial Campaign Between Dan Lungren and Gray Davis, the Issues, and the Media

In five pages this paper examines this gubernatorial contest in a consideration of the political campaign role of the media. Five...

Political Campaigns That Are Negative and Their Effects

In fourteen pages this essay considers Stephen Ansolabehere and Shanto Iyengar's 'Going Negative: How Attack Ads Shrink and Polari...

Internet and Political Campaigns

In five pages this paper examines the growing political importance of the Internet and considers how it was used during the presid...

Techniques in Advanced Marketing

This paper consists of twenty pages includes content analysis, case study research tools, and discusses such marketing techniques ...

Marketing Campaign Model

In nine pages this paper examines Almagated United Grower Company's marketing campaign in a consideration of competition, current ...

Word Processors and Marketing Campaign Management

In six pages the fictitious 'Speak Your Mind Version 1.0' product that would allow computers to literally be spoken to by word pro...

North Texas Soccer and Direct Advertising

In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...

Marketing Strategy of Revlon

In twelve pages this paper discusses Revlon's marketing strategy in an analysis of the ColorStay line and the Fire and Ice and Cha...

Global Marketing of Heinz Ketchup

In five pages the international marketing efforts of Heinz ketchup are examined in terms of its emphasis upon consistency and bran...

Advanced Report on Financial Markets in Australia

In fifteen pages the status of financial markets in Australia is further examined in terms of the environment in which it operates...

Flat Tax as Viewed by Steve Forbes

In five pages this paper discusses the flat tax system supported by Steve Forbes' 1996 presidential campaign. Eight sources are c...

Arms Industry and Malaysia

In forty six pages this paper examines the Malaysian arms industry and the various issues associated with it with the Vision 2020 ...

Life and Conquests of Genghis Khan

and Tartar tribes in the region from the Altai to Manchuria. His principal opponents in this struggle had been the Naiman Mongols,...

Mexico and Success of Direct Marketing Campaigns

In five pages marketing and theatrical production are examined within the context of Mexico's direct marketing campaigns and the f...

Germany and Direct Marketing Campaigns

In ten pages what would succeed and what would not in terms of direct marketing campaigns are considered within the context of Ger...

4 P's in Budweiser Advertising

In five pages the use of the 4 P's by Budweiser in their advertising campaigns is discussed with specific promotions' examples inc...

Tobacco Industry Advertising Goals Regarding Women and Smoking

In five pages this research paper considers teen and women tobacco addiction in a consideration of target advertising in a discuss...

Joe Camel Cigarette Advertising and Legal Opposition

In six pages this paper discusses the case against R.J. Reynolds regarding its advertising campaign featuring 'Joe Camel' in a con...

Campaigns Against Drunk Driving

In five pages campaigns designed to prevent drunk driving are examined in this overview of various techniques employed along with ...

Black Politics and Deracialization

In five pages campaigns of black politicians are examined in terms of the use of deracialization as a political strategy that incr...

Consumer Manipulation Through Advertising Images

In five pages this research paper discusses how consumer manipulation is achieved in product advertising campaigns through various...

Advertising and Marketing of Sex

In twenty pages this report examines product marketing and advertising campaigns in a consideration of how sex sells. Fifteen sou...

Gender Exploitation in Advertising

This research paper attempts to define exactly what makes up exploitation of women in advertising. The author also addresses alle...

Research Proposal on Head Injury Risk Reduction Advertising Campaign

In five pages this research proposal assesses the financial factors involved in the establishment of a head injury risk reduction ...

Senate Campaign of Republican John Ensign

In five pages the 1998 Nevada senatorial race is examined in a consideration of the campaign of Republican challenger John Ensign....

New Jersey Politics and the Reelection Bid of Sen. Lautenberg

In ten pages this research paper discusses the 1994 reelection campaign of Sen. Lautenberg from NJ in a consideration of his backg...

Contributions to Political Campaigns and Ethics

In seven pages ethics implications of abuses regarding presidential campaign contributions are discussed along with various types ...

Election Campaign Contributions and the Need for Reform

In eight pages this paper argues that reforming the system of election campaign contributions is much needed with the year 1997 th...

Government and Morality

In seven pages this paper discusses morality in government in a consideration of former Attorney General Janet Reno's investigatio...

Second World War German Warfare and the Blitzkrieg

In ten pages this paper examines how during the Second World War the Germans employed blitzkrieg tactical campaigns. Nine sources...