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Essays 541 - 570

Business Entry into South Korea

a recommendation at the end as to whether a foreign direct investment (FDI) is the best method to enter this particular country - ...

Sylvania and Its Branding Practices

the products. Effective levels of meaning include attributes, benefits and values in full. A partially effective level of ...

U.S. Betatherm and Am Beo Prospects

and Spain. Its primary business is that of providing billing services and billing system enhancements to providers of cellular te...

Analyzing Italy's L'Oreal Elvive

in the future (CD Europe, 2003). This indicates that the use of the product and the perception of its use by the target market is ...

Four E-Commerce Business Models

Thus "members" of Coolsavings.com receive regular email messages about offers available at the Web site at worthwhile savings over...

Case Study on Business Decisions

a change in the competitive environment. As an industry, or product, reaches maturity, the consumers become more aware and are abl...

Globalization and Marketing Question

have less well-developed sources of market information than are available in the US: "it is often difficult to locate research da...

Global Environment Management

in which they seek to compete. Companies and a Global Economy Some companies have had good luck taking advantage of techno...

Essays on Computer Management

in it (especially on the Internet). The problem is, however, that "privacy" is one of those concepts that is difficult to ...

Capital Costs for Expanding International Companies

these factors. There are many debates over which combination will result in the lowest or highest cost of capital, with gearing in...

Business Countertrade Implications

known example of countertrade tool place between PepsiCo and the Soviet Union, PepsiCo supplied the country with the drink syrup ...

Student Supplied Change Management Case Study

control over the manufacturing process. The location of the company with the production facilities near London airport may also be...

Disaster at Floreffe, PA's Ashland Oil Company

until the leaks had been plugged. A crisis management team was formed at the company headquarters in Ashland, Kentucky, and plans ...

Case Study of Dell Ventures

develop and respond in a more effective manner to the changing needs of the consumers. This enables Dell to control the entire val...

The Unique Channel Antitrust Case Study

they dont like that particular disc jockey. The same advantage holds true for advertisers. Marketing campaigns and specific adve...

Restaurant Startup

first to consider what the aims of branding are, and how they are achieved. The use of branding is to increase the market share ...

Global Growth and Financial Structure Strategies

The capital structure is one of these. The way that a company is funded is seen as important by some. Capital will come from one o...

Computer Security Business Marketing Plan

ways to market your own business. In starting a new business probably the single most important thing that one can do is to creat...

Canada and The Cheesecake Factory

(b), 2002). The foodservices industry as a whole in that country is $42.6 billion a year, representing 4 percent of the Canadian e...

Publics Served, Public Opinion, and Pfizer Inc.

and it sells Zantac under the Warner-Lambert name, another acquisition (Hoovers, 2002). It was Warner-Lambert who manufactured Lip...

Gates and Jobs and Hewlett and Packard

he met his soon to be arch rivals, Bill Hewlett and David Packard. Bill attended MIT part time after a stint at Stanford ( "Agilen...

Balance Sheets of Amazon.com

not itself unusual. A student embarking on a project such as this can easily find balance sheets for companies on the Internet....

What a Company Must Do to Become Multinational

In a paper consisting of five pages the issues involved transforming a business into a multinational company are discussed and inc...

Successful Leadership in Business

In five pages this paper examines effective business management in a consideration of Good Guys and Circuit City companies. Six s...

Linkage Between Strategic Plan and Business Plan

In five pages this paper discusses a fictitious company in a consideration of how an articulated strategy can be reinforced by the...

Marketing at Dell Computer Corporation

the United States market (Dell, 2001). Compaq Computer Corporation still has the largest market share of servers in the world. D...

911 and Making a Profit from Tragedy

as a springboard for profit. It is not only criminals who try to loot, for example. Some companies lobby Congress for favors, taki...

Business and Environmental Ethics

trouble the environment has been in for a long time directly because big business. Decades and decades of misuse, exploitation an...

Traditional Stocks v. Internet Stocks in Terms of Risk

look up and youll see fluffy white clouds decorating a blanket of blue. But to read the headlines and listen to the talking heads ...

Discussing the Merger of AOL and Time Warner

January 2000). AOL also owns Netscape, which it purchased in 1999 and it owns Digital City and ICQ, an internet messaging service,...