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Micromarketing

campaigns. In both cases there are smaller target markets, which may be identified by way of different factors, such as geography,...

BCG Matrix and AXA

profitable category. Low market share and a high growth rate is an unknown quantity, the final result is not known and as such thi...

Resource Dependency Theory, Contingency Theory and Core Technology

over a great deal with social exchange theory and the study of politics in the workplace (Huczyniski and Buchanan, 2003). The use ...

Is The Use Of Racial Categories In Educational Achievement Antiquated?

In todays western world there is equal access to education for all races, and may be argued as outdated and implying that there co...

Investment Assessment Questions

would make sense that the risk premium will need to be higher, twice the risk cam be argued as twice the requires return, If this ...

Creating Value with ERP Enterprise Resource Planning

companies have a greater level of control, and as such we can start to see why there is the added value and knowledge is values as...

Choosing a Trading Partner

different depreciation polices can distort financial results as can the adoption of IAS 39 if the company uses heading due to the ...

K&O

founded by Othman Kamal and Khaled Sadary who inherited a family tailoring business that had been established in 1933. Starting ...

Investments; Risk Types, CAPM, the Beta and the Use of NPV and IRR

little that the company investors could do to avoid these risk, however there have also been events that have impacted on individu...

Statistical Test; T-Test

task undertaken by two different samples the same sample undertaking the same test under different conditions, it may also be used...

Maternal Mortality; Article Reviews

such as the attitudes surrounding pregnancy and childbirth and why help is not sought unless there are major indications of a prob...

Nudity in Advertising; An Introduction

females. The hypothesis will be that the use of nudity in advertising to a female target market is based the use of sexuality to...

Social Justice and Democracy in Education

important because school systems have not kept pace with society. Change is needed and sometimes reform and renewal are vital elem...

CAD/CAM

the development of three dimensional models and reduces the need for the machining of pre production parts. The designs can also b...

The Homemade Self

individual (Keating, 1999). People are generally selfish. They look at life from the perspective of whether or not something will ...

Employee Development in the U.S. Army

possible. Additionally, the right people also must be in the right positions so that they want to remain where they are, growing ...

Two Part Tariffs and the Consumer Surplus

costs to find the optimal levels of sales. However, this may also be seen as losing some potential income at the cost of making mo...

Vodafone

and then places this into the larger context with the use of a SWOT, PEST and a Porters Five Forces analysis. 2. Financial Analys...

Psychological Hypothesis Testing

experimentation and inferential statistics (Jamison, 2012). The first of the five steps of hypothesis testing is to "state the re...

Decision Making and Statistics

a laptop can be a wise investment. However, there is always the possibility that the cost of insurance could outweigh the benefits...

Measuring the Toxicity of Chemicals with LC50 Bioassays

toxicity of certain chemicals that have not otherwise come to light through tragic means such as accident poisoning. Moreover, by ...

The Use of PM Tools to Improve Project Management

had not, this served as a useful introduction, and can be seen as a necessary stage as it allows introduction. The meeting was als...

American Beauty - A Character Analysis

derived from ancient thinkers, as well as the modern conjectures of psychologists and mental health specialists. It is this that m...

Can Sustainable Banking Help Stimulate Economic Growth in Sub Sahara Africa - A Literature Review

despite this knowledge of the benefit of local focus, with the need for investment, many external multinational corporations have ...

Medications and Bipolar Disorder

sleep problems, fatigue, and problems concentrating, among others (Ketter and Wang, 2010). Diagnosing bipolar disorder accuratel...

"The Great Gatsby" and Existential Values

moralism in the United States, and struggling to find worth in either of them. For this "Lost Generation", as they are commonly ca...

Security Risk Management for IT Systems

this is not to say that information technology cannot be leveraged towards any advantage at all. It simply requires that organizat...

Two Questions in Psychology

resuilts in problematic outcomes. This is not true; experimental designs sometimes result in problematic outcomes for the partici...

Social Equality and Religious Fundamentalism

that observation that Balmer first begins to discover a similar thread running through the entirety of the fundamentalist communit...

Applying Utilitarianism to an Ethical Decision

for a long period of time. It may be noted that the problem was caused by steroid use when jerry was in his 20s, and the dangers w...