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Essays 811 - 840

'Strategic Intent' and Company Operations

relentlessly targeted Southwest in demarketing efforts, Southwest not only continued to exist. Eventually, it surpassed all of th...

Development and Marketing of Exterminator Software

A developmental and marketing plan for the software product Exterminator which protects computers against Y2K problems are discuss...

Company and Product Review of PowerLeap

In five pages this paper discusses the PowerLeap company and its online computer systems upgrading products as featured on its web...

Workplace Productivity Increased by Palmtop Computer

This paper consists of nine pages and presents a fictitious proposal writing sample that argues to a corporate board how palmtop c...

Germany and the Marketing of Computer Hardware

third largest, and accounts for somewhat more than one-fourth of the European Unions GDP. According to BusinessEurope (1998), amon...

Word Processors and Marketing Campaign Management

In six pages the fictitious 'Speak Your Mind Version 1.0' product that would allow computers to literally be spoken to by word pro...

Increasing Laptop Sales Overview and Marketing Plan

In five pages this paper examines how laptop computer scales can be increased through marketing techniques and plans with a sample...

Turkey and the Marketing of Computer Hardware

that a number of other entities will also recognize the opportunity, as well. II. TRANSPORT BARRIERS FOR PRODUCT Computer hardwa...

Corporate Overview of Gateway and Dell Computers

In twenty pages this report provides an overview of each computer giant along with an analysis of market positioning, ratios, and ...

Corporate Strategy of Honda Motor Company

In fifteen pages this paper considers Honda in terms of its corporate strategy, leadership, and company philosophy. Fourteen sour...

Stock Market History

In twelve pages this paper considers the history and development of the U.S. stock market from its colonial origins through the su...

Study on Korea's Market Attractiveness

In eight pages this paper examines the appeal of the Korean market for importing computer software. Six sources are cited in the ...

Corporate Vision and Apple Computers

is, "a launch-pad for a concentrated and coherent campaign to mobilize people, first to get excited about the vision -- and then t...

Gateway and Dell Websites

In seven pages these two computer manufacturers' websites are evaluated with a brief corporate description provided and then an an...

Comparative Advantage of Dell Computer

In six pages the personal computer industry and its changes are examined in the responses of corporate giants, Gateway, Compaq, an...

Biography of C. Gordon Bell

In five pages C. Gordon Bell is discussed in a biographical overview, his importance, computer industry contributions, company inf...

South Africa as a Location for the Construction of a Computer Manufacturer

Called "Growth, Employment and Redistribution," this policy framework includes the introduction of tax incentives to stimulate new...

Channels of Direct and Indirect PC Marketing

In a report consisting of fifteen pages this paper evaluates the pros and cons of the direct and indirect channels of marketing em...

Compaq vs. Dell

delivered through old and tired methods. The very nature of the Internet has contributed to the success or lack of it for m...

Video to Go Hypothetical Business Case Study

This paper consists of six pages and discusses the importance of computer technology to the hypothetical Video to Go company and e...

Importance of Project Manager Retentioin

In seven pages this paper discusses the significance of retaining project managers in order to successfully meet the needs of comp...

Corporate Strategy and Company Law

One of the well known cases that outlines the duties and responsibilities of directors is that of Re Brazilian Rubber Plantation a...

Corporate Strategy Influences by Company Regulations

Cases such as British Leyland Motor Corporation Ltd v Armstrong Patents Co Ltd (1986) illustrated the way in which the older statu...

Telecommunication Battery Industry

good time, the likely culprit could be the battery. A dead battery in a computer means more than the fact that the computer wont b...

Global Market Entry

market is no longer a discretionary decision, any medium to large-size company who wants to retain market share and profit must en...

European Companies Vodafone and Infineon and Their Strategies

In twelve pages the strategies of these 2 companies are contrasted and compared with diversification, strategic alliances, and fir...

Russia and the Marketing of Computer Hardware

In sixteen pages this paper examines the influences of technology, economics, politics, the law, and sociocultural factors in a co...

The Computer Giant Apple

John Scully, who was CEO of Apple at the time, made a devastating mistake (Dohrman, 1997). In 1985, Scully confronted Bill Gates, ...

Strategy of the Mattel Company

in this year that the company form an association with the popular Mickey Mouse Club thought that television show. This was also a...

Post Industrialization Graphic Design

had it been possible to combine content and layout abilities in the same medium, and at the same time. The personal computer not ...