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Essays 1021 - 1050

Soft Drink Market and Marketing Communications

can also create a level of identification. Diet Pepsi is very effective at communicating, and as the number one diet drink globall...

Training Policy Development

supervisory skills and computer usage (Bassi and Van Buren, 1998). They may be provided in terms of personal or group tuition as w...

Overview of Databases

type. The database can be accessed with the use of standard query language (SQL), and tables may be combined or cross referenced w...

Business Decisions and Ethics

2000). That would suggest ethical decision-making is not as important as making decisions that support and promote the business. ...

Chile and Dispute Resolution

to do? A student writing on this subject also asks: "Is there an arbitration process and how does it work? Are the arbitrators f...

Tracking Marketing Strategy and Integrated Marketing Communications

the bulk of the business. However, today the commercial market is more complex, consumers and business looking to buy goods and ...

Corporate History and Mission Statements of Starbucks

to the organization. These principles address positive work environment; diversity; excellence; satisfied customers; social respo...

Two Articles Compared Regarding Business Ethics

business ethics. The first, they maintain, was launched in the defense industry during the 1980s, when reports of military contrac...

Marketing's Sociocultural Environment

full detail the social-cultural environment as it pertains to marketing - as understanding this environment is important when it c...

Corporate social responsibility, cognitive dissonance, and preserving the environment.

Inasmuch as "dissonance theory applies to all situations involving attitude formation and change" (Cognitive Dissonance #2), the m...

Social Responsibility and Its Benefits

demonstration of responsibility could net Sharon more customers as well - namely other women from physical therapy who may not fee...

Three Essays on Business Management

launched on the brilliance of one researcher, who then turns over the reigns to a professional management team as he or she moves ...

Trust Within Business Negotiation

best while the manager is there to do what he should be doing: leading the organization through effective communication and negoti...

Stock Market Characteristics and Emerging Markets

the market process. When we consider that emerging markets make up 44% of the global economy, but in the 1990s accounted for a tot...

Efficient Market Hypothesis and the Stock Market

for the efficiency is that the market brings together the buyers and sellers in a single arena where the market forces are left to...

Are Ethics and Business Capable of Compatibility?

engage in activities designed to increase its profits" (The Economist, 2000). To Ulrich Steger, who teaches environmental manageme...

Travel Industry and Marketing's Macro Environmental Elements

In seven pages this paper discusses how the travel industry achieves marketplace differentiation and how competition is influenced...

Drug Use in the Workplace and its Solutions

within the workplace; in fact, in a recent study, it was chosen as the "most frequent substance used"5 to the tune of eighty-seven...

Spending by the Government

created by Dr Akiva Ilan (2002) and published on a United Kingdom government web site, it was noted that in some nations, the stat...

A Plan for a New Business

own a palm top. However, not all pf the owners use the equipment, and as such the market may be seen as those that use the equipme...

An External Environment Analysis

sites that analyze (correctly) the data they report are of more use than those which do not, of course. When all were concerned f...

Minority-Owned Business in the UK and USA

produce twice as many product innovations and significant innovations as large firms, and obtain more patents per sales dollar tha...

Laws, Equity and Compensaiton/Sex Discrimination

place. Many of the guidelines for the state laws are similar to those imposed in the state of Maryland. In Maryland, the Civil Cod...

Business Partnership Advantages

responsible for all decisions, all financing, and all liabilities the business incurs (McConnon, 2002). General Partnership: Busin...

Gender Gap and Women in Business

beer commercials with the husbands drinking beer in a bar while the wives dutifully stay home taking care of the children and the ...

Societal Marketing and Green Marketing

of long-term health (Bernadette and DSilva, 2002). The Ricoh Group commented that such a strong movement towards green procuremen...

Controversial Marketing's Uses and Value

other aspect that will gain attention. The value may be questionable when negative publicity is received, or the individual...

Reflections and Reviews of Articles on Information Technology

its role in the current business environment. Rather, it lies with his failure to address any possibility of an expanded role for...

Consumer Goods Company and Marketing Mixes

of cost-effective channels to target prospects outside their place of business (Weeks, 2001). Furthermore, some business-t...

Ben Franklin, America's Colonial Printer

works of the time, self-published, and were handed out to Bostonian readers by the twelve-year-old author himself (DuHadaway 34). ...