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Essays 241 - 270

Concpets of Controlling, Leading, Organizing, and Planning as they Relate to Amazon.com

well as goals. The business policy will be a generalised value. For example, some companies may have a policy regarding fair trade...

Amazon.com's Strategy in the Long Term

anything they may want to buy online" (Amazon, 2001). From this it is apparent that the company, although well known for books n...

Questions on Marketing Answered

In nine pages this paper presents answers to 3 questions regarding consumer and business marketing differences, the Internet as a ...

Models for eBusiness

purchase also includes a range of added extras, such as extended warranties and on site maintenance agreements as well as training...

Wine.Com and Timberweb.Com Ecompany Analyses

top sellers or top rated wines. Both pages offer numerous hyperlinks, including a top menu for going directly to specific places....

Global Setting and Small Business

may be good examples of how, in the past, companies would establish their home market, but then look to expand as a result of both...

Low Cost Airline EasyJet

the next decade this is likely to increase to between 12% and 15% of all passenger traffic (BBC News, 2002, IATA, 1998). The ...

Marketing Audit for an SME

model takes the model for the environment from the US market, using styles and refresh images so that a good product can be combin...

Amazon.com's 1996 Strategic Directions II

Approaches to selling newer than the corner bookstore format emerged some time before 1996. Several warehouse format companies em...

Commentary on Webvan, Albertsons.com, and Safeway.com Websites

note. I use an iMac. At the print coupons site, there was a message: Our coupon printing technology is not supported ... or Macs r...

Priceline.com's Promising Outlook

year (Anonymous, 1999d), Priceline.coms success seems to have surprised everyone but Jay Walker. The founder remains pragmatic ab...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Presenting a Positive Comany Image and Gaining Business Case Study

This paper consists of 7 pages and discusses an imaginary company in which the hypothetical situation involves the desire to tende...

Monster.com's Success

and this gives a firm instant online visibility (PG). The website presents an opportunity for people seeking employment as well...

SWOT Analysis Measurement of Amazon.com's Current Position

In five pages SWOT analysis is applied to determine the current position of the world's leading seller of books online. There are...

Linkage Between Strategic Plan and Business Plan

In five pages this paper discusses a fictitious company in a consideration of how an articulated strategy can be reinforced by the...

New Market Entry and India Car Parts Business

In twelve pages this marketing report discusses an India based automotive spare parts business and how a new market can be success...

Questions on Marketing Answered

or endorsement from a well known personality. The brand awareness will then create a desire to purchase or an image that may be re...

E-Commerce Trends

which is more widely acknowledged. The difference here is that the goods are reaching the end of the value chain and being sold to...

New Easy.com Product

Thus, we might see in the future, EasyPharm.com. Another way in which the student would want to make reference to the prediction o...

Business and Corporate Analysis of Drugstore.com

In six pages Drugstore.com and its position are evaluated through an examination of various organizational strategies and models i...

The Strategy of Marketing at Sporting Events

They advertise heavily-or even once which could cost a great deal-and sometimes they lose. Other times, companies become household...

A Business Analysis of Amazon.com

In a paper that contains five pages this ecommerce online marvel is analyzed by using SWOT analysis and through an application of ...

Priceline's Marketing Strategies

This paper addresses the various marketing strategies utilized by the company Priceline (Priceline.com). The author discusses Pri...

Number e's History and Use

compound interest is as follows. Assuming that the principal is equal to E9 and the amortization period is d10, payments in a year...

Autobytel.com Marketing Case

In six pages this paper discusses the Internet automobile seller Autobytel.com in a consideration of competition and how to devise...

Commercial Environment and Computer System Implementation

In eight pages a case study is used to discuss the problems involved in the development and implementation of a business computer ...

NASDAQ Market Failure

This paper examines the elements that led to the NASDAQ market failure in New York. The author also provides a case study of Amaz...

Analyzing the Mail Order Adventurous Trader Bookstore Business

In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the ...

The Use of Cafeteria Benefits Plans in Comparison to Traditional Health Benefits Plans

8 pages and 9 sources. This paper provides an overview of cafeteria benefits plans and traditional health benefits plans in order...