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Kean College Consumer Satisfaction Study

In nineteen pages Kean College 1995 surveys of college students regarding their school attitudes are analyzed in terms of data exa...

Service and Customer Satisfaction

In six pages business services are examined in terms of improving customer satisfaction with more emphasis on the customer and les...

Psychology of Consumers and Three Case Scenarios

In fifteen pages three case scenarios of a JVC video recorder purchase, switching from Marlboro reds cigarettes to Lights, and buy...

Environmental Effects of Marketing

In eleven pages this research paper examines environmental advertising and the short term gains that are predominantly emphasized ...

Ben and Jerry's Ice Cream Marketing

In ten pages this paper examines the marketing approach of Ben and Jerry's in a consideration of its characteristically low operat...

Direct Marketing and Retailers

In ten pages this pape discusses the importance of direct marketing especially in terms of educational software but argues that br...

North Texas Soccer and Direct Advertising

In five pages a professional North Texas soccer team is discussed in terms of a hypothetical direct mail campaign that targets spe...

Reliability of Surveys

In nine pages different types of surveys are examined in an assessment of how reliable they might be in terms of accuracy. Seve...

Automobile Sales and Distributive Negotiations

In five pages automobile sales are examined in terms of distributive negotiations. Two sources are cited in the bibliography....

Research on Sports Marketing Issues

In twelve pages this research paper examines sports marketing in terms of its importance and the activities of auto racing, Notre ...

Comparative Analysis of ValuJet and SWA

factors for the inherent successes and/or intrinsic failures of each airline shall be examined. Clearly, neither ValuJets short...

Delta Air Lines in the Twenty First Century

In an essay consisting of seven pages Delta's entrance into the twenty first century is examined in terms of its struggles from th...

Investment and Financial Information for Delta Air Lines

In five pages Delta's company performance during the quarter ending September of 1998 is assessed in terms of financial examinatio...

Merger of US Air and British Airways

US airlines were demanding landing rights in Londons Heathrow airport in exchange for BA being allowed to enter into new markets, ...

Air Express International's Growth II

In thirty pages this paper analyzes AEI's growth less in terms of financials than on such issues as global expansion, acquisitions...

Kellogg Company and Business Results

In five pages Kellogg's business results for fiscal 1996 are discussed in terms of its $7 billion worth, manufacturing operations ...

Overview of Bedford Stuyvesant Restoration Corporation

In thirty two pages an overview is prsented in terms of history, legal issues including liability involving the 1998 death of two ...

An Examination of AT&T

In five pages an overview of AT&T is presented in terms of profit, revenues, management processes, Internet involvement, marke...

Sprint vs. ATandT

These telecommunications giants are contrasted and compared in terms of aggressive marketing and company innovations. Seven sourc...

Company Improvement Prospectus of DataHelpers

In twenty five pages a small database business called DataHelpers is discussed in terms description of the online sales' companies...

Overview of Dow Chemical Company

In eight pages Dow Chemical is examined in terms of its business outlook. Five sources are cited in the bibliography....

ACME Development Contracts Advantages and Disadvantages

In this case study consisting of five pages ACME Trucking Company's development contract types are assessed in terms of advantags ...

Communications in the Group

Various issues such as norms and conflict are discussed in terms of communications. Group dynamics are explored as well.This seven...

Communication Theories of Walt Fisher and Kenneth Burke Compared

In nine pages Fisher and Burke are theoretically compared in terms of their thoughts regarding communication and culture's role. ...

Individual Application of Cognitive Communication Theory

In four pages an individual's daily life and the application of cognitive communication theory are examined in terms of meaningful...

Mass Media Aspects

According to what I know, perhaps the most original video programming concepts were in the area of self-improvement: rumba lessons...

Hate and Ethnic Groups in Canada

In five pages this research paper discusses ethnicity in Canada in terms of hate groups and in an analysis of Edward N. Herberg's ...

Canada's Legislature and Gender Parity

In ten pages this paper discusses Canada's legislature in terms of inequality and addresses various gender parity issues. Eight s...

Foreign Policies of the United States v. Canada

In eight pages the foreign policies of these two neighboring countries are compared in terms of similarities and differences. Ten...

Canada's Economy and Film Industry Effects

In six pages the film industry's growth and anticipated leveling off is examined in terms of the need to slow growth and how the e...