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Essays 721 - 750

General Business Internal Structure of PepsiCo Inc.

In eight pages this paper discusses PepsiCo's internal structure in a general overview that discusses competitive emphasis, polici...

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Sheldon Natenberg's Option Volatility and Pricing

In seven pages this informative text on the stock market is reviewed....

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Internal Environment of a House and Creating a 'Home Away From Home'

the house from the kitchen, or why he seemed to need to carry every cast-iron skillet from the oven into the hallway. That was ju...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Theodore Levitt's Marketing Imagination

In three pages Levitt's text is compared with others on the subject such as Art Weinstein's Market Segmentation and David Ogilvy's...

Internal Evaluation of Reebok International

In eight pages this paper examines Reebok International in an internal assessment of its strengths and weaknesses. Four sources a...

Question Three of a Reebok International Analysis

In five pages this paper discusses operations, financial ratios, marketing, and management in a Reebok International analysis....

Sam Adams Beer

The writer examines the Boston Beer Company, which manufactures Sam Adams. The writer discusses the company's market position and ...

Sergio Zyman's 'The End of Marketing'

This essay summarizes the book in 5 pages, and includes a discussion of marketing's 'sacred cows,' and how the process has caused ...

Vice and Virtue Internal Debate in Tom Jones by Henry Fielding

agree that the most significant debate Jones had with himself concerning virtue and vice was when he decided to marry Sophia, one ...

Comparing Marketing Stragtegies/Quaker and Weetabix

This research paper discusses the marketing strategies used by two cereal companies within the same markets. The writer explains t...

Internal Reflection and External Expression in the Works of Walt Whitman and Henry David Thoreau

In three pages 'Song of Myself' by Walt Whitman is contrasted and compared with Thoreau's Transcendentalist writing in 'Economy an...

Market Conditions and Economics

In five pages market conditions and product differentiation are examined in a consideration of issues such as pricing, monopolies,...

Aphrodisiac Properties of Caribou Antler Products

"Caribou Antler Aphrodisiac" The product, "Caribou Antler Aphrodisiac," is available as a powder in capsule or in tincture form. ...

Marketing Strategies for the US Launch of The Suzuki Samurai

This paper discusses the marketing strategies, including background, SWOT analysis, and marketing alternatives for introducing thi...

Internal and External Hardware and Software Development Process Efficiency and Effectiveness of Automotive Systems

In fifty pages this paper examines how the automotive industry's development process has been assisted through technology uses, mo...

Internal and External Auditing

In five pages the U.S. process of auditing is examined in a consideration of internal and external processes along with a discussi...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Market Analysis of BOH Tea Company

different countries, but is best known it its home country. This is the dominant brand in the Malaysian tea market but it has had ...

Internal and External Organizational Communications and PR

When dealing with a target market, the organization is focused on one particular segment of its audiences - that segment which is ...

Marketing Defined

100th package of Microsoft Word(r) certainly was not the $500 it sold for at retail in the early 1980s, but rather reflected the i...

Internal Communication Methods of the Boys and Girls Club of America

the employees to know exactly who is in charge at any time (Adubato, 2005). There are others that would argue that a flat organiz...

Jamona.com and Internal Accounting Controls

for payment of a bogus invoice, one created for the purpose of causing a check to be issued to an entity that has no legitimate re...

Marketing Case Study of Ben and Jerry's

attracts publicity and will appeal to the market which values these types of activities, 7.5% of the pre tax profits are put to go...

Grand Strategy of Caterpillar

not allowed to sit on the board of directors (which cost Barton two potential allies in former CEOs Fites and Schaefer). The downt...