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Essays 721 - 750

Business Process Reengineering and Important Factors to Ensure Success

tasks of that process (Silvestro and Westley, 2002). The way that a process is defined is as a set of related tasks...

UK Marketing of Gap Inc.

that the marketing is such as core competency for the company it was only in 2002 when a major advertising agency was used for the...

E-Voting and a Compromised Democracy

is, is rather frightening. Yet, e-voting has received much acclaim throughout the world. French MP Andr? Santini claims that E-dem...

Marketing and Ethics

products. They sell images, values, goals, concepts of who we are and who we should be--they shape our attitudes and our attitudes...

Knowledge Management (KM) Processes

careful to not be blinded by the bells and whistles of technology or the "gee-whiz" factor. Instead, they must be able to determin...

Marketing Communications and Public Relations as a Gauge

In twenty five pages this paper discusses how public relations is involved in marketing and how it can actually be used to gauge m...

Fictitious Sleep Shell Product Proposal

In eight pages a marketing survey, financial information, and 4 charts are featured in this fictitious product investment proposal...

Petroleum Convenience Store Marketing Tutorial

In fifteen pages this tutorial considers how to market a service such as a petroleum convenience store with a discussion of market...

New Private Investigation Agency Marketing

In seven pages this paper examines opening a private investigation business in a consideration of the 4P's marketing plan....

Articles on Marketing and Business Reviewed

In twenty four pages articles pertaining to marketing and business are reviewed with citations for each article included....

Case Study of McDonald's

In eight pages a company case study of McDonald's includes financial performance, marketing mix, strengths and weaknesses, and glo...

Trend Towards More Load Funds

In five pages a Wall Street Journal article on the disappearance of no load funds from the investment market is reviewed....

Longevity of the Bull Market

In five pages this paper discusses the bull market in a consideration of whether or not there will ever again be a bear market whe...

International Battleground and PepsiCo v. Coca Cola

and offering a variety of discounts on their soft drinks. In the ten years between 1971 and 1980, Pepsis share grew from 21.4 perc...

Examination of Competitive Markets

In three pages efficient markets' theory and the impact of competitive markets are considered in a microcompetitive model that ide...

Sex in Advertising Journal Article Reviewed

In three pages this paper assesses the supposed marketing power of sex in advertising as presented in a journal article study....

The Deregulation of the Air Cargo Industry

15 pages and 22 sources. This paper relates the process of airline deregulation, especially as it relates to the air cargo indust...

3 Marketing Journals Evaluated

In six pages three marketing journal publications Journal of Marketing Research, Journal of Consumer Research, and Journal of Mark...

Sheldon Natenberg's Option Volatility and Pricing

In seven pages this informative text on the stock market is reviewed....

Discrimination in Marketing

This 3 page paper discusses discrimination in marketing, and the claim that market segmentation has gone too far. The writer argue...

Process of Mummification

In five pages this paper examines the Egyptian mummification process in a discussion of its ritual meaning, its reasons, and the p...

U.S. Black Political Power

grouped under the loose heading of "Jim Crow," not only forbade blacks from voting, but also segregated them from white citizens i...

Trio of Marketing Journals Evaluated

attempt to maintain. Some are better able to maintain their stated focus than others, however. Three such journals are eval...

Professional Services Advertising and Marketing

In fifteen pages this paper considers research, mistakes, communications and marketing strategies regarding the advertising and ma...

Mediation and the Importance of Confidentiality

The mediation process is the focus of this paper containing seventeen pages as the pros and cons of confidentiality are weighed al...

1999 Impeachment Hearings Coverage by CSPAN

In five pages the impeachment concept is discussed along with the 1999 hearings against then President Bill Clinton in terms of pr...

Construction Industry Marketing

In eight pages marketing concepts including positioning, planning, behavior of consumers, market intelligence, and relationship ma...

Human Beings and Information Processing

assertions that it was a terribly tragic mistake or that the police officers felt themselves to be in danger. None of which apply...

Daisy Florist Marketing Plan

In ten pages this paper examines the hypothetical company Daisy Florist in a marketing plan that includes local as well as Interne...

Internal and External Auditing

In five pages the U.S. process of auditing is examined in a consideration of internal and external processes along with a discussi...